Redishred Capital Corp. awards two new PROSHRED® franchises in Phoenix, AZ and Atlanta, GA

    




 MISSISSAUGA, Oct. 5, 2011 /CNW/ - Redishred Capital Corp.  is  pleased to announce that its subsidiary, Proshred Franchising Corp.  ("PFC"), has entered into agreements with two new franchisees to  operate PROSHRED(®) shredding businesses. The new PROSHRED(®) franchise offices will be located in Phoenix, AZ and Atlanta, GA. The  company currently has 19 locations in operation and with the addition  of these new locations PROSHRED(®) has now secured two regionally important markets in the South West and  South East of the United States. Redishred expects its new franchisees  to commence operations in early 2012. 

 Redishred's President John Prittie commented, "We are very excited to  award two new franchisees in the month of September, and are very happy  to add to our collective team two franchisees with a wealth of business  and operational experience. These locations are important as they help  fill our location foot print in very key markets".  

 Greg Galvez, our new Atlanta franchisee, stated "I view the Proshred  brand and operating system as assets that can be leveraged to produce  significant returns on my investments over time. The quality of the  people involved is what ultimately swayed my decision to act now." 

 Joe and Patty Caradonna, the new Phoenix franchisee, noted "We had been  researching the shredding industry for approximately three years, and  contemplated opening our own shredding operation. While conducting our  research, we discovered and eventually selected Proshred because we  firmly believe that there is solid demand for a quality customer  service oriented document destruction firm such as Proshred in the  greater Phoenix area. Proshred attracted us because of its solid  infrastructure and support system in addition to its successful base of  existing locations. I look forward to growing a successful and quality  driven business with the Proshred organization." 

 ABOUT OUR NEWEST FRANCHISEES 

 Greg Galvez has nearly three decades of success building brands and  leading sales and marketing organizations around the world. He has held  leadership roles of increasing responsibility at American Hospital  Supply, Baxter International and for over two decades at The Coca-Cola  Company ("Coke"). Most recently, Greg founded and operated neXstep  beverages, LLC (a subsidiary of The Coca-Cola Company) a business  dedicated to capturing niche market growth opportunities; leveraging  Coke's global trademarks, formulas and consumer insights. 

 Joe and Patty Caradonna are experienced entrepreneurs, who have owned  two logistics and transportation companies in the New York City region  for 34 years. Both Joe and Patty have been responsible for sales,  operations and finance for their businesses since their inception. 

 ABOUT PROSHRED 

 Redishred Capital Corp. is the owner of the PROSHRED(®) trademarks and intellectual property in the United States. PROSHRED(®) shreds and recycles confidential documents and proprietary materials  for thousands of customers in the United States and Internationally in  all industry sectors. PROSHRED(®) is a pioneer in the mobile document destruction and recycling industry  and has the ISO 9001:2008 certification. In addition to the ISO  certification, most of our franchise and corporate locations are NAID  certified. It is PROSHRED(®)'s vision to be the 'system of choice' and provide shredding and  recycling services on a global basis. 

 System sales for all PROSHRED(®) locations were just shy of $7.5M during the first half of 2011, which  is up more than $1M (19%) over the same period in 2010. 

 Note: The TSX Venture Exchange has neither approved nor disapproved of  the information contained herein. 

 This news release contains forward looking statements that reflect the  current expectations of management of Redishred and Redishred's future  results, performance, achievements, prospects and  opportunities. Wherever possible, words such as "may", "will",  "estimate", "believe", "expect", "intend" and similar expressions have  been used to identify these forward looking statements. These  statements reflect current beliefs and are based on information  currently available to management of Redishred. Forward looking  statements necessarily involve known and unknown risks and  uncertainties. A number of factors, including those discussed in the  2010 management discussion and analysis under "Risk Factors", could  cause actual results, performance, achievements, prospects or  opportunities to differ materially from the results discussed or  implied in the forward looking statements. These factors should be  considered carefully and a reader should not place undue reliance on  the forward looking statements. There can be no assurance that the  expectations of management of Redishred will prove to be correct. 

 In particular, certain statements in this document discuss Redishred's  anticipated outlook of future events. These statements include, but are  not limited to:   





      (i)   The commencement of operations which may be delayed by the
            franchisees inability to secure the required facilities and
            equipment to operate a Proshred franchise.






 Readers are cautioned that such forward looking statements are subject  to certain risks and uncertainties that could cause actual results to  differ materially from these statements. Redishred can give no  assurance that actual results will be consistent with these  forward-looking statements. 

RediShred Capital Corp.


CONTACT:  Redishred Capital Corp. (TSX.V - KUT)Kasia Pawluk, CAChief Financial [e-mail]: [phone] Fax: [phone]Jeffrey Hasham, MBA, CAChief Executive [e-mail]: [phone] Fax: [phone] 


    

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