Tide Dry Cleaners Expands Franchise System, Opens Location in Apple Valley

Franchise Extends the Tide Dry Cleaners Promise To Change Dry Cleaning For Good

Monarch, LLC, in collaboration with Agile Pursuits Franchising, Inc., a wholly-owned subsidiary of Procter & Gamble (P&G), announce the opening of the newest Tide Dry Cleaners store in Apple Valley, MN. The Apple Valley location is the first in Minnesota, and the 29th Tide Dry Cleaners location nationwide, applying Tide’s 65 years of fabric care experience, GreenEarth® Cleaning technology and concierge services to meet customers’ needs.

"We are proud to bring this game-changing concept to the residents of the Twin Cities. Once customers try us, we believe they will be amazed at the many benefits we bring to their dry cleaning experience; all with local ownership and at a competitive price. It’s exciting to be reinventing an entire service category and changing dry cleaning for good,” said Scott Snyder, Owner of Tide Dry Cleaners Apple Valley.

The new Apple Valley store will host a public grand opening event on Saturday, May 2nd.

The Tide Dry Cleaners system includes the convenience of drive-thru concierge services and 24-hour pick-up and drop-off with Tide Dry Cleaners AnytimeSM kiosk and drop-box. Through its partnership with GreenEarth® and utilization of Tide fabric care, Tide Dry Cleaners offers cleaning technology to care for a range of garments and textiles.

“We are excited to bring Tide Dry Cleaners to Apple Valley. We are laser focused on changing the dry cleaning industry for good with Tide and GreenEarth Quality, 24-hour Conveniences, and best-in-class customer service,” said Dave Walker, Tide Dry Cleaners Brand Manager.

“We are thrilled to see the Tide Dry Cleaners network continue to expand nationally and are very happy to be partnered with Monarch, LLC in Minnesota. We join them in celebrating the opening of their first Tide Dry Cleaners location in Apple Valley,” said Jeff Wampler, CEO, Agile Pursuits Franchising, Inc., a wholly-owned subsidiary of Procter & Gamble.

About Tide Dry Cleaners

For 65 years, Tide laundry detergent has been caring for the clothes of American families. Tide Dry Cleaners is an innovative extension of the Tide brand, providing superior service that customers want for their dry cleaning. The franchise system is expanding across the United States. For more information on the Tide Dry Cleaners business or franchising opportunities, visit www.TideDryCleaners.com.

About Agile Pursuits Franchising, Inc.

Founded in 2008, Agile Pursuits Franchising, Inc. (APFI) is a wholly-owned subsidiary of Procter & Gamble. APFI is a franchisor and operator of Tide Dry Cleaners with locations across the United States. To locate a store near you, visit www.TideDryCleaners.com.

About GreenEarth® Cleaning

GreenEarth® was founded in 1999 by industry-renowned dry cleaners, Jim Barry, Ron Benjamin and Jim Douglas. GreenEarth® technology is licensed by more than 1,300 dry cleaners worldwide. For more information, visit www.GreenEarthCleaning.com.

Tide Dry CleanersJennifer Viscomi, [e-mail]