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NFLX Netflix Inc

563.88
8.76 (1.58%)
26 Apr 2024 - Closed
Delayed by 15 minutes
Share Name Share Symbol Market Type
Netflix Inc NASDAQ:NFLX NASDAQ Common Stock
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  8.76 1.58% 563.88 564.00 564.94 566.54 545.705 549.69 3,720,005 00:57:15

GM, Netflix Collaborate to Help Build Electric Vehicle Culture

03/02/2023 7:24am

Dow Jones News


Netflix (NASDAQ:NFLX)
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By Josh Beckerman

 

General Motors Co. electric vehicles will appear in some Netflix Inc. shows and films, which the companies said reflects "society's increasing excitement about an all-electric future."

GM Global Chief Marketing Officer Deborah Wahl said in a press release that "we want to make EVs famous on streaming, small and silver screens to build an EV culture through storytelling that incorporates the experiences of driving and owning an EV."

"At Netflix, we create shows and films that can influence culture and spark meaningful conversations," Netflix Chief Marketing Officer Marian Lee said, citing examples including climate change discussions related to its movie "Don't Look Up."

The effort includes commercials with Will Ferrell that will air during the Super Bowl.

 

Write to Josh Beckerman at josh.beckerman@wsj.com

 

(END) Dow Jones Newswires

February 02, 2023 19:21 ET (00:21 GMT)

Copyright (c) 2023 Dow Jones & Company, Inc.

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