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Share Name | Share Symbol | Market | Type |
---|---|---|---|
Microsoft Corporation | NASDAQ:MSFT | NASDAQ | Common Stock |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
5.65 | 1.45% | 394.979 | 394.93 | 394.97 | 395.2435 | 390.31 | 392.73 | 5,503,932 | 15:58:19 |
By Chelsey Dulaney
Fortune and Health magazine readers have a new way to pay for their subscriptions starting Tuesday: bitcoin.
Time Inc. has joined with with bitcoin wallet company Coinbase to offer the digital currency as a subscription payment option for magazines including Travel + Leisure and This Old House. The partnership, which Time said it hopes to expand in the coming months, is the latest sign that bitcoin's appeal is growing among mainstream companies.
Launched in 2009, bitcoin is an electronic currency that is created on computers and traded among people who store it in digital wallets.
Despite volatility in the price of bitcoin over the past year, more businesses have begun to accept bitcoin as payment for goods and services, often hedging the risk of holding the digital currency by quickly converting it into dollars.
Among the companies that have recently started accepting bitcoin are computer maker Dell Inc. and travel-booking company Expedia Inc.
Microsoft Corp. also said this month that it had joined with with Atlanta-based digital-currency payment processor BitPay to allow customers to use bitcoin when using their online Microsoft accounts for certain products. Microsoft is expecting to see growth in bitcoin-based purchases.
Write to Chelsey Dulaney at Chelsey.Dulaney@wsj.com
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