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WPP Wpp Plc

796.40
-7.40 (-0.92%)
25 Apr 2024 - Closed
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Wpp Plc LSE:WPP London Ordinary Share JE00B8KF9B49 ORD 10P
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  -7.40 -0.92% 796.40 795.40 796.00 797.00 774.60 782.00 4,602,130 16:35:25
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
Advertising Agencies 14.84B 110.4M 0.1027 77.51 8.56B

WPP PLC Wunderman acquires 2Sales (8353Z)

05/09/2018 9:30am

UK Regulatory


TIDMWPP

RNS Number : 8353Z

WPP PLC

05 September 2018

 
 FOR IMMEDIATE RELEASE   5 SEPTEMBER 2018 
 

WPP PLC ("WPP")

Wunderman acquires Amazon-focused content and campaign agency 2Sales

WPP announces that its wholly owned global digital agency, Wunderman, has acquired 2Sales International S.A., an ecommerce consulting agency.

2Sales supports global brands in building their business on Amazon, and will become part of Wunderman's growing global commerce offering, Wunderman Commerce.

2Sales employs 66 people in Luxembourg and is a one-stop Amazon solution that utilises automated processes to optimise content generation, sales and promotions across eight international Amazon platforms. Clients include Acco, Columbia, Fiskars and SC Johnson.

The acquisition further strengthens Wunderman Commerce's Amazon expertise across supply chain, operations and assortment planning, content/search optimisation and promotional management, particularly in European markets where Amazon's market share is growing rapidly.

Wunderman Commerce employs over 1,000 global ecommerce experts including strategists, technologists and creatives in addition to over 50 software and technology partners. It brings together WPP's leading commerce agencies - Salmon, Gorilla Group, POSSIBLE Commerce and Marketplace Ignition - under the Wunderman brand.

Further information

Niken Wresniwiro, WPP

+44 (0)20 7408 2204

About WPP

WPP is the world leader in communications services. The Group provides a comprehensive range of services including digital, ecommerce & shopper marketing; advertising & media investment management; data investment management; public relations & public affairs; brand consulting; health & wellness communications; and specialist communications.

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.

END

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(END) Dow Jones Newswires

September 05, 2018 04:30 ET (08:30 GMT)

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