Director/PDMR Shareholding

RNS Number:4672Z
Sheffield United PLC
02 July 2007


2 July 2007
                                        
                              Sheffield United PLC
                                        
                            Long Term Incentive Plan

Sheffield United PLC ("the Company") announces that on 29 June 2007 it made a
grant of an award in the form of a nil cost option over the Company's ordinary
shares of 10 pence each under its newly established Long Term Incentive Plan
("LTIP") to one of its Executive Directors as detailed in the table below.

                                                    Total no. of shares
                           No. of shares              subject to awards
   Name        Role     subject to award           and options now held

  Jason   Executive              880,000                        880,000
Rockett    Director


The above award will ordinarily vest on 29 June 2010 but only to the extent
that certain performance criteria are satisfied by the Company over a three year
performance period. No consideration is payable for the grant of awards under
the LTIP and the receipt of ordinary 10p shares is conditional upon meeting the
performance criteria. It is currently intended that the Company's newly
established Employee Benefit Trust ("EBT") will acquire shares to fulfil any
obligation arising from the vesting of the above award.


For further information:

Sheffield United:                     0870 458 0817
Simon Capper

Tavistock Communications:             020 7920 3150
Richard Sunderland



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