Crimson Tide PLC North America Appointment

TIDMTIDE

Crimson Tide PLC

16 June 2021

16 June 2021

Crimson Tide

Appointment of President & CEO, mpro5 North America

Crimson Tide ("Crimson Tide" or "the Company" (AIM:TIDE), the provider of mpro5, announces the appointment of Mark Self as President & CEO, mpro5 North America. In line with the Company's stated strategy, he will be responsible for building a partnership base to take mpro5 to the North American market, working on some nascent business opportunities already identified. The Company has established mpro5 Inc as its US subsidiary.

Mark spent his early career leveraging his go to market skills growing technology businesses of all sizes with sales leadership, industry solution strategy and execution, partner support and recruitment experience earned at IBM, Motorola Solutions and NCR. Since then, Mark has spent his time focused on scaling early-stage companies located in Raleigh, North Carolina. Mark serves on the board of the Council on Entrepreneurial Development and served on the first executive committee at Triangle Angel Partners.

Barrie Whipp, Chairman of Crimson Tide, commented:

"At the time of the Placing in April we identified entering the North American market as one area of focus for the use of proceeds. Finding the right leader was a key component and I am delighted that we have been able to attract somebody of Mark's calibre. Mark brings a wealth of experience in building and scaling B2B technology businesses of all sizes. With world class universities, a technology savvy workforce and an innovative, entrepreneurial, business ecosystem, Raleigh is an ideal location for us."

For further information:

Crimson Tide plc

Barrie Whipp / Luke Jeffrey [phone]

finnCap (Nominated Adviser and Broker)

Corporate Finance: Julian Blunt / James Thompson [phone]

Corporate Broking: Andrew Burdis [phone]

Alma PR (Financial PR)

Josh Royston [phone]

For further information on Crimson Tide plc, see the website at: www.crimsontide.co.uk/

This information is provided by Reach, the non-regulatory press release distribution service of RNS, part of the London Stock Exchange. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact [e-mail] or visit www.rns.com.

Reach is a non-regulatory news service. By using this service an issuer is confirming that the information contained within this announcement is of a non-regulatory nature. Reach announcements are identified with an orange label and the word "Reach" in the source column of the News Explorer pages of London Stock Exchange's website so that they are distinguished from the RNS UK regulatory service. Other vendors subscribing for Reach press releases may use a different method to distinguish Reach announcements from UK regulatory news.

RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our Privacy Policy.

END

NRAUVOVRAOUNAAR

(END) Dow Jones Newswires

June 16, 2021 02:00 ET (06:00 GMT)