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BROC Broca

11.00
0.00 (0.00%)
03 May 2024 - Closed
Delayed by 15 minutes
Broca Investors - BROC

Broca Investors - BROC

Share Name Share Symbol Market Stock Type
Broca BROC London Ordinary Share
  Price Change Price Change % Share Price Last Trade
0.00 0.00% 11.00 01:00:00
Open Price Low Price High Price Close Price Previous Close
11.00 11.00
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Posted at 26/7/2007 08:50 by smelleroo
Investors Chronicle - Magazine and Web Content
English
Copyright (c) 2007 Investors Chronicle

AMENDED: Two new Aim entrants, Monitise and Broca, are offering alternative ways to capitalise on the emerging but risky market for mobile banking and payments Tim Bradshaw

In the original version of this item, published 11 July 2007, we stated a market capitalisation for Monitise that was incorrect. We also published figures from Investec that were calculated prior to a secondary share placement. This version of the item removes the reference to market value and the Investec figures.

Two new Aim floats, Broca and Monitise, are offering investors exposure to the emerging area of mobile finance. And although the market is still largely unproven, both companies are making early headway in securing partnerships in the mobile operator and financial communities.

Broca, which demerged from mobile technology provider 2ergo in March, saw its shares leap 20 per cent last week when it announced that Vodafone had agreed to resell its Secure Advanced Messaging Service (SAMS). This technology could have many applications - for example, it could be used to encrypt credit card details in text messages or for event ticketing.

Monitise, by contrast, is firmly focused on banking. Its UK business is a joint venture with cash machine operator LINK, initially providing balance checking and mobile top-up services. Chief executive Alastair Lukies is positioning his service as a fifth banking service channel, alongside ATMs and branches. He has said that its 20p-per-service charge will be dropped for the rest of the year.

But while this removes one barrier, many more remain - not least the common stumbling block of making the services too hard to use. Ovum analyst Vincent Poulbere warns that many similar ventures have failed because they have not added anything to the existing capabilities of online banking or, indeed, to wallets.

So what are the prospects? Monitise's shares have fallen since it demerged from Morse in June, as Morse shareholders were unwilling (or, in the case of many institutions, unable) to invest in the smaller and riskier company. But it is well backed by the UK banking sector, with partnerships with eight banks (five of whom are part of the Royal Bank of Scotland Group), and customer numbers are growing by 1,000 per day.

KBC Peel Hunt analyst Andrew Darley warns that Broca could face competition in mobile payments from the new PayForIt system. This system, which is being promoted by the mobile operators, uses the mobile internet rather than text messaging to make payments for content or downloads. Broca's messaging-based technology could therefore struggle if PayForIt becomes widely used.

Both investments are highly speculative, but of the two we prefer Broca as its technology has a broader range of potential applications. Monitise's partnerships put it way ahead of competitors in mobile banking, but the need for its service is yet to be established.
Posted at 16/3/2007 10:42 by the prophet
-see we have some news on the Investors section of the web-site
-perhaps this should have been released generally?



11-Mar-07
Broca Launches SAMS
Secure Advanced Messaging Service opens up mobile phones for true m-commerce allowing secure communication of payment details.


London, UK, 11 March '07 – Broca, a provider of digital communications technology, today announces the launch of the world's first Secure Advanced Messaging Service, (SAMS) application. SAMS opens up the mobile phone as an entirely new sales and marketing channel, enabling businesses to create additional revenue streams from SMS through secure communication of financial information and greatly improved usability.

Businesses can now complete transactions and communicate with existing and new customers via advanced form-based SMS messaging. Message formats can be designed via a simple API, allowing customers to simply tick boxes to buy goods or services. By allowing the customer to register a PIN or password, personal details such as credit card data can be easily communicated with the knowledge that the customer has authenticated themselves. The data is encrypted using a revolutionary patented cyclical encryption technology and cannot be derived from the handset or over the air.

Ian Price, managing director at Broca comments; "SAMS is a product rooted in simplicity, both for the business customer and the end-user. Because it uses traditional SMS functionality, it overcomes many of the obstacles that have frustrated the growth of other mobile channels; and because it works with the large majority of handsets, it truly unlocks the potential of the mobile phone as a new route to market. This creates an extra sales, marketing or communication channel and additional revenue which would otherwise not exist."

SAMS' form-based functionality provides even more intuitive use of SMS through drop-down response options. This form factor communication also allows companies to gain greater control over the interaction and responses with their customers, providing cleaner customer data and greater market knowledge.
Posted at 16/3/2007 10:06 by the prophet
-belated thanks, spangle, for the Broca web-site address
-now in the header

-sounds interesting, smelleroo, presumably they have got a great story to tell
the analysts and investors
Posted at 16/3/2007 09:16 by smelleroo
back onto broca, the times tiddler to watch:

Broca, the secure mobile phone messaging group that that was split out of 2 Ergo a fortnight ago, will run a promotional roadshow for City investors and analysts next week. The shares, which made their debut at 52p, closed at 80p, valuing the company at Pounds 30 million.
Posted at 06/3/2007 12:38 by the prophet
-hi P
-worth checking it out, this could be big potatoes
-if you have followed the 2 ergo (RGO) boys, you will know they haven't put a foot wrong
-RGO reatain 20% of BROC and have invested a couple of mill in them....and they don't do that sort of thing lightly!

-further reading at:
Posted at 06/3/2007 09:15 by the prophet
Broca AIM prospectus:



-A spin-off from 2 ergo, Broca offers the mobile phone industry a totally secure way of paying for goods and services.

-Useless fact:
-The name comes from a 19thC French guy, Dr Paul Broca, who discovered the speech area of the brain, now called Broca's area! Know you know!

-If Broca do anything like as well as 2 ergo, shareholders will be in for a treat.




Broca launches SAMS, 11th March 2007

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