VaporBrands International, Inc. Become Primary Sponsor for Toyota Tundra Driver, Jeb Burton

VaporBrands International, Inc. Become Primary Sponsor for Toyota Tundra Driver, Jeb Burton
  
 

LOS ANGELES, CA--(Marketwired - Feb 20, 2014) - VaporBrands International, Inc., (OTC Pink: VAPR) and its e-cigarette brand, VAMP™, is pleased to announce that it has partnered with ThorSport Racing and serving as primary sponsor of the No. 13 Toyota Tundra driven by Jeb Burton this Friday night at the Daytona International Speedway.

Second-generation driver Jeb Burton will continue to follow in his father Ward Burton's footsteps at Daytona (Fla.) International Speedway (DIS) this weekend, competing in the NASCAR Camping World Truck Series (NCWTS) NextEra Energy Resources 250. Finishing fifth in the 2013 season-opener at Daytona International Speedway, Burton will be making his second Truck Series appearance at the 2.5-mile superspeedway on Friday night, live on FOX Sports 1. More information regarding the truck series and Jeb Burton can be found at www.thorsport.com

With over 75 million NASCAR fans and average attendance at a NASCAR event at almost 100,000, this sponsorship has given VaporBrands International huge exposure to a great fan base. Wendy Haviland, President of VaporBrands International said. "We were looking to connect our e-cigarette brand, VAMP™, with highly engaged and brand-loyal consumers and NASCAR, specifically Jeb Burton and the NASCAR Camping World Truck Series was a natural fit for the promotion of our company and the relaunch of one of our brands."

Jeb Burton added, "I'm so thankful for the opportunity ThorSport Racing has given me, and the addition of VaporBrands International and VAMP™ to our No. 13 Toyota Tundra makes it so much sweeter."

About VaporBrands International, Inc. (VAPR) VaporBrands International, Inc. is a marketing and development partner for manufacturers of electronic cigarettes. Electronic cigarettes represent the future of smoking; they produce no smoke, tar, ash or offensive odor while containing about the same amount of nicotine as traditional tobacco cigarettes. Unlike traditional tobacco cigarettes, electronic cigarettes can be used in many public places currently restricted from smoking. VAPR intends to focus on creating opportunities for culturally relevant brands seeking to acquire significant market share in the rapidly growing "vaping" sector of the global marketplace.

Safe Harbor Statement This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Any statements that are not statements of historical fact (including but not limited to statements containing the words "will," "believes," "plans," "anticipates," "expects," "look forward", "estimates" and similar expressions) should be considered to be forward-looking statements and the safe harbor provisions of said Act do not apply to an issuer that issues penny stock. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors including, among others, competition, market demand, technological change, strategic relationships, recent acquisitions, international operations and general economic conditions. We do not assume any obligation to update any forward-looking statements.

For further information regarding VaporBrands International, Inc., contact: VaporBrands International, Inc. Investor Relations E-mail: [e-mail]