SE Concepts Makes Major Change to Compensation Model

MIAMI, May 3, 2011 /PRNewswire/ --  Simulated Environment Concepts (SMEV.PK), a manufacturer and developer of medical, aesthetic, weight loss, wellness, and slimming equipment, today announced that it has instituted a new payment protocol for compensating the company's service providers in an effort to dramatically reduce the use of Common Shares as a means of payment.  

Dr. Ella Frenkel, President and CEO of Simulated Environment Concepts (SE Concepts), stated, "As with any public company, especially small caps, there is a cost associated with acquiring the services of consultants to assist the company with developing and implementing its business plan.  This is especially true where we are educating prospective investors through IR/PR marketing services.  Though the overall cost of consultants can be rather expensive, we believe it should not drain the company's resources or be detrimental to our investors."

SE Concepts intends to, in most instances, utilize preferred shares to compensate all of its service providers, particularly its IR/PR professionals, where cash is limited; largely eliminating the use of common stock.  The company believes this action will reduce the expense associated with issuing common stock and keep the Issued and Outstanding average rate of increase substantially lower while encouraging all service providers to take a long term position with the company.  

Following an example set by the company's Lead Consultant, nearly all of the groups engaged by SE Concepts for various awareness and business consulting services have agreed to a preferred share payment method.   With an expectation of increased corporate activity as the company prepares to complete its audit, increase distributorships, establish preferred vendor and co-branding relationships and leverage the weight loss and anti-cellulite markets, business and awareness consultants seem to have made a gesture of confidence in accepting the preferred stock payment.

"I'm confident this adjustment will work in favor of building greater shareholder value and strengthening the confidence in our company," Dr. Frenkel concluded.

About Simulated Environment Concepts, Inc.

Simulated Environment Concepts, Inc. (SE Concepts) (Pinksheets: SMEV) is an industry leading manufacturer and developer of cutting edge medical, health and wellness equipment.

SE Concepts was established in 2000 by doctors dedicated to advancements in medical technology and aesthetics. Its flagship product, SpaCapsule®, which is currently distributed in over 37 countries, is a robotic massage therapy system used for medical rehabilitation, relaxation, weight loss, cellulite management and general wellness.

For more information on SE Concepts, SpaCapsule®, PTjetCapsule™ and Celude Laboratories™ products you can visit the Company's product website at www.spacapsule.com, the corporate website at www.seccorporation.com, the corporate blog at http://www.spacapsule.wordpress.com, Facebook at http://www.facebook.com/SpaCapsule or request more information via email at [e-mail], or call at [phone] or [phone].

In order to receive updates, investor kits and other periodic data, please "opt in" at: https://www.orderannualreports.com?link=SMEV.PK

Safe Harbor

Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.

SpaCapsule is registered trademark of Simulated Environment Concepts, Inc.

Contact:

Simulated Environment Concepts

Allen Licht

Investor Relations Department

[phone]

SOURCE Simulated Environment Concepts, Inc.

Copyright 2011 PR Newswire