Adsouth Partners, Inc. Appoints Charles Matza as Chief Executive Officer and Board Chairman to Lead Company in Next Phase of Gr

Adsouth Partners, Inc. (OTCBB:ASPR), today announced
that its Board of Directors has appointed Charles Matza as the
Company's new Chief Executive Officer and Board Chairman. These
appointments are effective immediately.
   Mr. Matza, a practicing attorney, has 30 years of corporate,
executive level operation and management experience in working with
Fortune 100 companies throughout the world. During his career, Mr.
Matza has developed and implemented complex corporate and legal
strategies and has worked closely with C-level executives to
restructure companies in order to improve day-to-day operations,
manage growth and maximize profitability. In addition, Mr. Matza has
extensive experience in mergers and acquisitions, SEC compliance and
contract negotiations. Mr. Matza is a member in good standing of the
New York State Bar and is admitted to practice in the U.S. District
Court for the Southern District of New York as well.
   Mr. Matza commented, "I am both privileged and honored to be
appointed as CEO and Chairman of the Board of Directors of Adsouth
during a period that holds so much potential for the Company. The
Company's new integrated power generator subsidiary, Genco Power
Solutions, is experiencing tremendous interest in its products and
service even before the 2006 hurricane season approaches. I look
forward to working with the team as we find ways to leverage our
business model and create even greater shareholder value."
   Mr. Matza earned his Doctor of Jurisprudence degree (JD) from
Western New England College, School of Law, Springfield, MA.
   Loren R. Haynes, a member of Adsouth's Board of Directors, stated,
"We are very enthusiastic to have a person of Mr. Matza's caliber join
our team. We believe Mr. Matza is the right executive at the right
time to lead Adsouth from both a strategic and operational
perspective. Mr. Matza has a long record of contributing to the
success of a number of Fortune 100 companies and his strengths in
legal, finance and management will provide valuable skills to position
Adsouth for future growth and sustained profitability. We anticipate
that the transition will be smooth and seamless."
   Adsouth's former Chief Executive Officer John Cammarano resigned
from the Company on May 1, 2006. Mr. Cammarano resigned to avoid a
conflict related to Adsouth's pending sale of all of the assets of its
retail distribution and product brands company AdSouth, Inc., as well
as the brands, DermaFresh, E70, and Mitsu and the distribution rights
to Simon Solutions to MFC Development Corp. (OTCBB:MFCD). During
negotiations, Mr. Cammarano was approached by MFC to become a
consultant to MFC at the close of the transaction. Due to Mr.
Cammarano's experience with the consumer brands being sold and his
extensive relationships with major retail outlets, MFC considers his
continued participation with the brands vital to continued success.
   Mr. Cammarano commented, "I am proud of our accomplishments as a
team at Adsouth in growing this business. I have every confidence in
Mr. Matza, the executive team, and all the wonderful and talented
people that comprise Adsouth to take the Company to the next level. As
a member of the Board of Directors I will continue to help Adsouth on
its path to success and to maximize shareholders value."

   First Quarter 2006 Financial Results Conference Call - May 23,
2006 at 11:00 a.m. ET

   Adsouth will hold a conference call for investors on May 23, 2006,
to discuss first quarter 2006 financial results. Investors who would
like to participate on the conference call should call 1-888-562-3356
if calling within the United States or 1-973-582-2700 if calling
internationally approximately 5 to 10 minutes prior to 11:00 a.m. or
access the call via Adsouth's website at
http://www.adsouthpartners.com.
   There will be a playback available of the conference until May 31,
2006. To listen to the playback, please call 1-877-519-4471 within the
United States or 1-973-341-3080 internationally. The pass code is
7399093 for the replay. The call is also being webcast by ViaVid
Broadcasting and can be accessed at Adsouth's website at
http://www.adsouthpartners.com. The webcast can also be accessed at
ViaVid's website at http://www.viavid.net. The webcast may be accessed
through June 23, 2006 on either site.

   About Adsouth Partners, Inc.

   Adsouth Partners is a vertically integrated direct response
marketing company that generates revenues from the placement of
advertising, the production of advertisements, creative advertising
and public relations consulting services. Since mid 2004, it has
expanded its activities as it obtained the rights to products that it
markets and sells to retail outlets. Since December 2005, through a
majority-owned subsidiary, Genco Power Solutions, Inc., the Company
has been marketing integrated power generator systems to residential
homeowners and commercial business throughout Florida. A complete list
is available on our website at http://www.adsouthinc.com and a preview
of the products offered is available at http://www.dermafresh.com

   Certain statements in this news release may contain
forward-looking information within the meaning of Rule 175 under the
Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act
of 1934, and are subject to the Safe Harbor created by those rules.
All statements, other than statements of fact, included in this
release, including, without limitation, statements regarding potential
future plans and objectives of the company, are forward-looking
statements that involve risks and uncertainties. There can be no
assurance that such statements will prove to be accurate and actual
results and future events could differ materially from those
anticipated in such statements. Events that may arise could prevent
the implementation of any strategically significant plan(s) outlined
above. The Company cautions that these forward-looking statements are
further qualified by other factors including, but not limited to,
those set forth in the Company's Form 10-K filing, its registration
statements and other filings with the United States Securities and
Exchange Commission (available at http://www.sec.gov). The Company
undertakes no obligation to publicly update or revise any statements
in this release, whether as a result of new information, future events
or otherwise.