Parta Dialogue Announces a 22% Increase of its Revenues for its Fiscal Year Ended May 31, 2013 and Grants Stock Options

Parta Dialogue Inc. ("Parta") (TSX VENTURE:PAD), an upcoming leader in Social
Marketing Technology and Social Learning, released results for its last fiscal
year ended May 31, 2013. Revenues have increased by 22% compared to the previous
year ended May 31, 2012 and by 82% compared to the same ended May 31, 2011.
Audited consolidated Financial Statements and Management Report are available on
SEDAR's website at www.sedar.com.


In addition to the $532K increase in revenues for the fiscal year, Parta has
also announced that, in comparison to the same year ended May 31, 2012, its cost
of sales have increased by 64% and the cost of marketing and sales have
increased by 83% to support the Company's growth plan and the strategy of
selling its digital marketing suite of technology and services to leading
agencies and brands across the globe. "We have invested a significant amount of
money into our technologies for a small company such as us and are convinced we
have created a leading edge for ourselves and our customers. We have reduced our
development costs and shifted our investment into sales and market development
with a strategy to sell through a wholesale model to leading digital agencies
and to clients direct. Our investment in product development costs over the past
two years and the shift to sales and marketing is representative of our
transition from a services company to a technology company supported by
services", said Paul Allard - CEO. Cost of sales includes a total of $757K in
research and development expenses and $666K in amortization of intangible
assets. Operating expenses also includes $188K expenses related to the
acquisition of M Thirty Communications Inc. in September 2012.


OVERALL PERFORMANCE 

For the fiscal year ended May 31, 2013, the Company shows a net loss
attributable to shareholders of $2,820,745 compared to a net loss of $1,265,371
for the previous year ended May 31, 2012 and a net loss of $1,045,164 for the
fiscal year ended May 31, 2011. Revenues have decreased by 13%, from $516,055
for the quarter ended May 31, 2012 to $449,506 for the quarter ended May 31,
2013. For the comparative years, revenues increased for 9% in E-Learning segment
and increased for 31% in Social Media segment. Increases in the Cost of Sales
and Sales and Marketing reflect the massive investment that the Company has made
in the development and commercialization of its new product #esuite(TM) Social
Marketing Suite. 


The gross margin decreased by 115% from $575,333 - or 24% of sales - for the
fiscal year ended May 31, 2012 to ($84,390) - or (3%) of sales- for the fiscal
year ended May 31, 2013. The operating expenses have increased by 48%, from
$1,850,567 - or 76% of sales - for the fiscal year ended May 31, 2012 to
$2,745,087 - or 92% of sales - for the fiscal year ended May 31, 2013. For the
comparative years, the Sales and Marketing expenses have increased by 83% and
the General and Administrative expenses have increased by 59%. Adjusted EBITDA
decreased by $1,113,916 from ($626,764) - or (26%) of sales - for the fiscal
year ended May 31, 2012 to ($1,740,680) - or (59%) of sales - for the fiscal
year ended May 31, 2013. For the comparative years, loss per share was ($0.05)
for the fiscal year ended May 31, 2013, to be compared to ($0.03) for the fiscal
year ended May 31, 2012 and ($0.04) for the Fiscal year ended May 31, 2011.
PARTA's total assets as at May 31, 2013 amounted to $3,342,734, a decrease of
$34,379 from May 31, 2012. 


GRANT OF STOCK OPTIONS 

Parta also announces it has granted a total of 160,000 Stock Options from its
Incentive Stock Option Plan to employees. These options will allow the holder to
purchase an additional common share of Parta at the price of $0.10 for a period
of 3 years. This grant of options is subject to appropriate regulatory approvals
and the terms of Parta's Incentive Stock Option Plan. 


About Parta 

Parta Dialogue is an up and coming leader in Social Media Optimization and
Social Learning .for organizations at the forefront of digital strategy. Our
clients include some of the largest and some of the smallest (but hippest)
companies in the world, and the list is growing. Parta is aggressively investing
in building out the most robust technology offering in the market (#esuite(TM))
for brands and companies to support their entire social marketing cycle, from
the data they want, to the insights they need leading to conversions they crave.
The #esuite includes: social listening (#elisten(TM)), publishing (#eshare(TM)),
and measuring social communities in real-time (#evalue(TM)). 


Many visionary businesses already employ Parta's solutions for internal and
external online engagement. Among these are Proctor and Gamble, Nestle, Durex,
Budweiser, IBM, Mazda, Universal Pictures and Rock the Vote.
www.partadialogue.com 


Parta is listed on the TSXV under the symbol PAD and operates through two
subsidiaries: 


#engagementlabs: www.engagementlabs.com 

edu-performance: www.eduperformance.com 

Other Information 

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term
is defined in the policies of the TSX Venture Exchange) accepts responsibility
for the adequacy or accuracy of this release.


FOR FURTHER INFORMATION PLEASE CONTACT: 
Paul Allard
President & CEO
Parta Dialogue Inc.
[phone]
[e-mail]


Jeff Armstrong
Corporate Development/Investor Relations
Parta Dialogue Inc.
[phone]
[e-mail]