Futura Adds 475 Dealers to Its Sales Pipeline Through a Formal Business Relationship With the Ontario Automotive Dealers Asso...

The Futura Loyalty Group Inc. (TSX VENTURE:FUT) (the "Company") today announced
that it has formalized a business relationship with the Ontario Automotive
Dealers Association (OADA) which will allow it to market its suite of loyalty
products and services to the over 475 member dealers effective immediately. The
relationship will see the company and OADA work together in creating awareness
amongst member dealers using tactics such as email campaigns, direct mail, event
sponsorship, telemarketing and face to face meetings. 


"We are very excited about expanding our sales and marketing efforts into the
broader Ontario auto dealer market given it represents the largest collection of
auto dealers in the country. Working with the OADA will allow us to hit the
ground running and leverage the great momentum we've developed in the Greater
Toronto Area. Since launching our auto dealer sales effort in late April, we've
signed contracts with 54 auto dealers and launched 44 of them to date. We now
have dealer clients in the GTA, Southwestern Ontario, Northern Ontario, PEI and
Quebec. Starting in September, we will begin actively recruiting dealers in
Alberta, British Columbia and expanding on our early successes in Ontario. We
have a very efficient and replicable process in place to launch and manage our
auto dealer clients that we look forward to scaling further with relationships
like the one we've put in place with OADA." said Mark Farrell, President and CEO
of The Futura Loyalty Group. 


About Futura Loyalty Group

The Futura Loyalty Group Inc. is an industry-leading provider of integrated and
stand-alone loyalty solutions for Canadian businesses. The company offers a
suite of loyalty products and services including access to two existing branded
loyalty currencies. Futura also develops custom programs for companies wishing
to develop proprietary loyalty solutions. Futura's loyalty services include
member account set up, management and reward redemption platform, a web-based
program transaction reporting interface for merchants, a robust offer management
system, retail POS Integration for card swipe issuance and a proprietary web
based reward issuance solution. For more information regarding Futura Loyalty
Group, visit www.tflg.ca.