Chalk Media Corp. Provides Additional Update on Business Model

  Chalk Media Corp. (TSX VENTURE: CKM), developer of mobile communication software Mobile chalkboard(TM), today issued the following update from its President & CEO Stewart Walchli.

Highlights:

- Now over 19 million subscribers to BlackBerry® devices, as of August 31, 2008

- Chalk needs to license its software to less than 1% of the current BlackBerry base to be profitable, with current revenue and cost structure

- Sales pipeline of clients in diverse industries including telecommunications, professional services, media, government and financial services

- Chalk's recurring revenue model and software has been validated by Fortune / Global 500 organizations

Our Target Market:

Our primary target market is large and medium sized enterprises that have deployed BlackBerry devices to their workforce. We have active sales cycles with organizations from a diverse range of industries, including telecommunications, professional services, media, government and financial services. It is important to note that, while we have excellent prospects with financial services companies, our success does not depend solely on that industry.

Last week RIM announced that it added approximately 2.6 million net new BlackBerry subscribers in the three months ended August 31, 2008, and that it now has a subscriber base of approximately 19 million. RIM also announced that it expects to add 2.9 million net new subscribers in the three months ended November 30, 2008, which would increase the BlackBerry subscriber base to nearly 22 million.

Our Business Model:

Given our current pricing model and cost structure, Chalk needs to license its software to less than 1% of the current BlackBerry subscribers to be profitable. We believe that this milestone is very achievable and that in the long term a much greater proportion of BlackBerry subscribers will license our software. Furthermore, our recurring revenue model, as well as our software, has been validated by the Fortune / Global 500 companies with whom we have recently entered software licensing agreements.

We believe that our strategy of targeting Fortune / Global 500 clients in diverse industries with our direct sales team is sound and limits our exposure to a downturn in any one industry. Additionally, we are making great progress in establishing reseller agreements with key wireless carriers both in North America and abroad. Given its broad reach, this important sales channel has the potential to make a meaningful contribution to our revenues in 2009.

The BlackBerry® and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM assumes no liability and makes no representation, warranty or guarantee in relation to third party products or services.

About Chalk Media Corp.

Chalk's mobile content deployment system, Mobile chalkboard(TM), allows multimedia content to be created, securely pushed and tracked on BlackBerry® smartphones. Our software and content help organizations communicate with their employees, business partners and customers. Additional information is available at www.chalk.com.

Forward Looking Statement

This press release contains "forward-looking statements" within the meaning of applicable Canadian securities legislation. Generally, forward-looking statements can be identified by the use of forward- looking terminology such as "plans", "expects" or "does not expect", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or state that certain actions, events or results "may", "could", "would", "might" or "will be taken", "occur" or "be achieved". Forward-looking statements are subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of Chalk to be materially different from those expressed or implied by such forward-looking statements, including but not limited to: risks related to the speculative nature of the software industry, which is affected by numerous factors beyond Chalk's control; the existence of present and possible future government regulation; the significant and increasing competition that exists in the software industry; and risks associated with early stage companies such as Chalk, including uncertainty of revenues, markets and profitability and the need to raise additional funding.

Although Chalk has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking statements, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements. Chalk does not undertake to update any forward-looking statements that are incorporated by reference herein, except in accordance with applicable securities laws. Further information on Chalk Media Corp. is available at www.sedar.com.

The TSX Venture Exchange has not reviewed the contents of this release and is not responsible for its accuracy.

Contacts: Chalk Media Corp. Kris Sutherland Executive Vice President [phone] Email: [e-mail] Website: www.chalk.com