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Share Name | Share Symbol | Market | Type |
---|---|---|---|
WildBrain Ltd | TSX:WILD | Toronto | Common Stock |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
0.02 | 2.11% | 0.97 | 0.97 | 1.01 | 1.10 | 0.77 | 0.93 | 416,465 | 21:02:07 |
New Strawberry Shortcake-Inspired Sweet Treats, Merch, Social Content and Experiences to be unveiled all year long
Exciting new partners include A Leading Role, Flour Shop, BOY MEETS GIRL®, BoxLunch, Threadless and many more
NEW YORK, Feb. 15, 2024 /PRNewswire/ - Today, WildBrain's Strawberry Shortcake is launching its 45th anniversary and kicking off a year-long celebration for one of the world's most beloved characters. In collaboration with makers, bakers and creators who draw inspiration from Strawberry Shortcake, an array of new fashion collections, delectable treats, sweet social content and delightful artwork will be unveiled throughout the year, highlighting the various iterations of Strawberry Shortcake. Over the span of more than four decades, Strawberry Shortcake has consistently captured the hearts of fans from generation to generation. Fans are invited to bake, create and celebrate along with Strawberry Shortcake and friends all year long.
Melissa Goodrich, Director, Franchise Strategy at WildBrain, said: "Strawberry Shortcake's pop culture appeal and enduring legacy make her one of the most iconic and beloved characters in the world. We're excited to tap into those feelings of nostalgia with classic Strawberry Shortcake and also surprise fans with fun ways they can celebrate the World of Strawberry Shortcake with us."
Throughout the anniversary festivities, female bakers, artists, and entrepreneurs will take center stage, showcasing their talents and illustrating how Strawberry Shortcake serves as a source of inspiration. Fans can share how Strawberry Shortcake inspires them by entering The Strawberry Shortcake 45th Anniversary Design Challenge, in collaboration with Threadless, launching on February 19. (See more details below.)
Just in time for the season of love an assortment of Strawberry Shortcake products are available now and more will be coming soon.
In honor of Strawberry Shortcake's 45th anniversary, the berry besties of baking will share baking, decorating and recipe ideas throughout the year. In February, four fabulous female bakers, who are inspired by their love of Strawberry Shortcake, will give their take on all things sweet and delicious, and they are offering an array of sweet treats including:
WildBrain's Strawberry Shortcake is one of the world's most-adored brands. Since her creation in 1973, with the release of a simple Valentine's Day greeting card, Strawberry Shortcake has grown and evolved with new content, toys and experiences for each new generation of kids. Parents who loved her when they were young, can now share a fresh new Strawberry Shortcake with their children through the all-new original WildBrain series Berry in the Big City and new CG-animated seasonal specials on Netflix as well as through new toys, books, games, apparel, events – and of course, dolls, which still boast their iconic scent. Previous Strawberry Shortcake content in WildBrain's library, including the series Strawberry Shortcake and Berry Bitty Adventures, and the animated movies Sky's the Limit and The Sweet Dreams Movie, continues to delight young audiences on streaming and broadcast platforms worldwide. With an international presence that has generated over US 4$ billion in retail sales since its first launch, Strawberry Shortcake is a true character-brand phenomenon that is cherished by kids and families worldwide. Visit her at: strawberryshortcake.com. Strawberry Shortcake is owned by WildBrain, a global leader in kids' and family entertainment.
View original content to download multimedia:https://www.prnewswire.com/news-releases/wildbrains-strawberry-shortcake-celebrates-her-45th-anniversary-in-collaboration-with-bakers-makers-and-creators-302062389.html
SOURCE WildBrain Ltd.
Copyright 2024 PR Newswire
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