Maytag(R) Bravos(R) High Efficiency Washer Named Number One Top-Load Washer By A Leading Consumer Magazine

Bravos (MVWB750W) Large Capacity Washer Also Features Faster Spin Speeds and Maytag Commercial Technology


BENTON HARBOR, Mich., Sept. 17  /PRNewswire/ -- The Maytag  Bravos  high-efficiency top-load washing machine (MVWB750W) is named the number one top-load washer by a leading consumer magazine. The high-efficiency washer is recognized for the largest capacity in the industry at 5.0 cubic feet (I. E. C.) that can wash up to 18 pounds of laundry per load. Also new in this model is the Power Wash cycle which uses the IntelliClean(TM) impeller to provide extra cleaning power and is proven to remove the toughest everyday stains like coffee, grass and maple syrup. Boasting commercial grade components, such as a stainless steel wash basket and double balancing rings, the Maytag Bravos washer provides dependable service for years to come.

(Logo: http://www.newscom.com/cgi-bin/prnh/20081218/MAYTAGLOGO)

"We hope the 'number one' recognition given to the Maytag Bravos washer will help more consumers understand that making the move to HE laundry products does not mean they have to give up their favored top-load format," said Monica Teague, senior public relations manager, Whirlpool Corporation. "Bravos HE top-load washer is an excellent example of Maytag brand's commitment to making durable, dependable appliances that address consumer preferences and save energy and water."

Maytag brand consumers are looking for both dependability and efficiency in their appliances. According to a recent Whirlpool Corporation survey(1), 84 percent of consumers said that energy, not water or time, is most important to them when it comes to home appliance efficiency. As the first top-load to meet Tier III Consortium for Energy Efficiency (CEE)(2)  energy specifications, Maytag Bravos uses up to 67 percent less energy and 70 percent less water as compared to pre-2004 conventional top-loaders. Additionally, its larger capacity allows for larger loads of laundry to be washed, reducing the number of loads of laundry per week which leads to further energy savings.

Durable components and dependable features make up the Bravos pair. A Smooth Balance(TM) Hung Suspension System with Superior Vibration Control allows the washer to operate smoothly and minimize vibration while double balancing rings counter-balance off-balance loads even during an 1100-RPM spin. An impeller wash system with Sensi-Care(TM) technology effectively cleans clothes and the Gentle Breeze(TM) drying system with IntelliDry  sensors quickly and efficiently dries clothing.

Select Bravos models offer steam and sanitization features. The sanitary and the super wash cycle are proven to remove at least 95 percent of dust mites and pet dander from clothing, and are an effective alternative to bleach. The Bravos steam dryer offers a variety of cycles to quickly rejuvenate a single item or outfit, to relax wrinkles from clothes left overnight in the dryer, or to refresh and deodorize throw pillows, comforters or curtains.

Maytag Bravos dryers range in suggested retail price of $999 to $1,199 and washers have a suggested retail price of $999 to $1,299. The Maytag Bravos comes with a 10 year limited warranty on the stainless steel wash basket and wash basket motor drive. Maytag Bravos steam dryers and high-efficiency top-load washers are now available at appliance retailers and home improvement stores throughout the United States.

  Please visit http://www.maytag.com/ for more information.

  About Maytag Brand


For more than a century, Maytag brand appliances have been synonymous with dependability and durability. Through the commitment of Whirlpool Corporation, Maytag brand's unequaled tradition of quality production and unrivaled performance continues to thrive. Exceptionally durable, commercial-grade components are found in all Maytag brand appliances - including Maytag  Performance Series front-load and Maytag  Centennial  top-load washers and dryers; Maytag  Gemini  double-oven range; Maytag  Ice2O  French-door bottom-freezer refrigerator, the first of its kind with external ice and water; and Maytag  Jetclean  dishwashers. Maytag brand is part of the Whirlpool Corporation, the world's leading manufacturer and marketer of major home appliances, with 2008 annual sales of approximately $19 billion, 70,000 employees, and 67 manufacturing and technology research centers around the world. For more information on any Maytag brand appliance, visit http://www.maytag.com/.

(1) This survey was conducted online within the United States by Harris Interactive on behalf of Whirlpool Corporation between December 29 - 31, 2008 among 2,042 U.S. adults aged 18+. No estimates of theoretical sampling error can be calculated; a full methodology is available.

(2) CEE Tier system is based on the Department of Energy Consortium for Energy Efficiency ratings.  Percentages compared to conventional top-load washers. 

http://www.newscom.com/cgi-bin/prnh/20081218/MAYTAGLOGODATASOURCE: Whirlpool Corporation



CONTACT:  Kris Vernier, Maytag Brand, [phone],

; Jessica Hayward, Peppercom, [phone],





Web Site:  http://www.maytag.com/ 

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