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Arby's(R) New Chicken Salad is Uniquely Market Fresh(R)
FT. LAUDERDALE, Fla., July 7 /PRNewswire/ -- Roll out the blanket and load up
the picnic basket with the perfect summer escape meal from Arby's! Arby's new
Market Fresh(R) Chicken Salad is a delicious combination of diced grilled
chicken breast, diced crisp celery, chopped toasted pecans, sliced red grapes
and diced apples, blended with mayonnaise.
(Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20040707/CLW029 )
"Our unique tasting deli-style Chicken Salad expands our Market Fresh line,
giving customers yet another new Arby's menu option," said Doug Benham,
President and CEO of Arby's, Inc. "Arby's is bringing this American classic to
the drive-thru, convenient to pick up for a sunny afternoon in the park."
The fresh ingredients and made-to-order preparation gives Arby's Market Fresh
Chicken Salad a premium taste not usually associated with fast food. This
American classic is available served with green leaf lettuce between two pieces
of toasted honey wheat bread, in a whole-grain wheat tortilla wrap, or served
chilled in a bowl atop a bed of lettuce, giving Arby's customers more
great-tasting options.
The exciting flavors and tastes of the Market Fresh line bring Arby's customers
premium options unique in the fast food industry. Launched in May 2001 with
deli-style Market Fresh Sandwiches, Arby's continues to build its Market Fresh
line through new menu items that provide great tasting options with
high-quality, fresh ingredients to customers. Arby's Market Fresh line now
includes six Market Fresh Sandwiches, four Market Fresh Salads and five Market
Fresh Wraps.
Customers with specific dietary requirements, such as low carbohydrate intake,
low sodium or managed caloric intake, should be able to meet those requirements
with Arby's expanded Market Fresh line. All items in the Market Fresh line can
be customized to meet these needs whether ordered for in-restaurant dining or
from drive-thru service.
Arby's(R) strives to be an innovative restaurant company, bringing customers
fresh and unique tasting food, and providing growth opportunities for our
business partners. As of June 1, 2004, Arby's serves 3,477 franchised
restaurants in 48 states and five countries, providing strategic vision and
menu innovation. Arby's, LLC, is a subsidiary of Triarc Companies, Inc. (NYSE:
TRY; TRY.B). Brands under the Triarc Restaurant Group umbrella are Arby's,
Pasta Connection(R) and T.J. Cinnamons(R). Learn more about Arby's unique
tastes and franchising opportunities at http://www.arbys.com/ .
http://www.newscom.com/cgi-bin/prnh/20040707/CLW029
DATASOURCE: Arby's, LLC
CONTACT: Barbara Schwartzman of Arby's, LLC, +1-954-351-5106, or
; or Brooke Wilson of Weber Shandwick Worldwide,
+1-404-266-7572, or , for Arby's
Web site: http://www.arbys.com/