Scotts(R) Brand The Official Lawn Fertilizer and Grass Seed of Lowe's Motor Speedway

Scotts(R) Brand The Official Lawn Fertilizer and Grass Seed of
Lowe's Motor Speedway 


MARYSVILLE, Ohio, May 20  /PRNewswire/ -- In an effort to expand its marketing
presence in the motor sports area, The Scotts Company announced that its brand
will serve as "The Official Lawn Fertilizer and Grass Seed" of Lowe's Motor
Speedway for 2005.

"We are proud that Scotts, the leader in consumer lawn and garden products, has
partnered with us to create the greenest infield turf in all of motor sports,"
said H.A. "Humpy" Wheeler, president and general manager of Lowe's Motor
Speedway.

"For NASCAR drivers, 'taking the turf' after a victory is the ultimate winning
move and our mission at Scotts is to help consumers create winning turf for
their homes with Scotts products," said Eugene Sung, Scotts senior vice
president and general manager.

Sung adds, "Charlotte is not only home for major NASCAR(R) NEXTEL(R) Cup Events
and many of its drivers, it's also home to many consumers who purchase Scotts
products and want a beautiful lawn and garden.  We are thrilled to team up with
Lowe's Motor Speedway to reach those consumers in many new ways at the track."

According to Geoff Smith, president of Roush Racing, the move for Scotts is a
natural fit. Carl Edwards will run Scotts branded paint schemes with the No. 99
Ford in all three major NASCAR(R) NEXTEL(R) Cup Series Events at Lowe's Motor
Speedway this year.

"The Scotts alliance with Lowe's Motor Speedway signals their ongoing effort to
integrate their motor sports marketing programs.  It makes a lot of sense for
Scotts to extend their branding from the car to the grass at the track and make
a strong product connection with consumers," Smith said.

About ScottsMiracle-Gro

With more than $2 billion in worldwide sales and more than 6,000 associates,
The Scotts Miracle-Gro Company, through its wholly-owned subsidiary, The Scotts
Company LLC, is the world's largest marketer of branded consumer products for
lawn and garden care, with products for professional horticulture as well. The
Company's brands are the most recognized in the industry. In the U.S., the
Company's Scotts(R), Miracle-Gro(R) and Ortho(R) brands are market-leading in
their categories, as is the consumer Roundup(R) brand, which is marketed in
North America and most of Europe exclusively by Scotts and owned by Monsanto.
The Company also owns Smith & Hawken, a leading brand of garden-inspired
products that includes pottery, watering equipment, gardening tools, outdoor
furniture and live goods. In Europe, Scotts' brands include Weedol(R),
Pathclear(R), Evergreen(R), Levington(R), Miracle-Gro(R), KB(R), Fertiligene(R)
and Substral(R). For additional information, visit us at http://www.scotts.com/
. 

DATASOURCE: The Scotts Miracle-Gro Company



CONTACT:  Su Lok of The Scotts Miracle-Gro Company, [phone], or

 



Web site:  http://www.scotts.com/ 

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