M6: January 2012 : Best Improvement in Audience of All Channels 11.8% Audience Share +1.5 Point Gain Year-on-Year

Regulatory News:

In January 2012, M6 (Paris:MMT) posted an audience share of 11.8% on all targets (*), which represents a +1.5 point gain in audience share compared to January 2011.

Thus M6 posted the best improvement in audience of all channels and realized its best monthly performance since June 2008.

M6 realized an excellent performance on housewives under 50, with 17.8% audience share (*).

M6 is the 2nd channel on all targets on the slot 5.45 pm – 8.45pm, and realizes its best audience on Access Prime Time since May 2001.

• UN DINER PRESQUE PARFAIT: 2.1 million viewers on average (M6 is the most watched channel on all targets)
• 100% MAG: up to 2.7 million viewers on Monday, the 2nd of January.
• E=M6: 3.8 million viewers on the subject « Ordinateur, internet smartphone : en quoi ces innovations modifient-elles l’Homme ? », best audience ratings since March 2008.
• LE 19 45: the most watched TV news by housewives under 50, of all editions.
• SCENES DE MENAGES: New audience record at 5.9 million viewers on Thursday, the 12th of January.

M6 gains +500 000 viewers on Access Prime Time and succeeds in any kind of programs:

• Internationals series achieve excellent levels:

• M6 channel leader every Friday night with NCIS – season 8 (6.8 million viewers)
• Best launch for a serie since 2006 for CRIMINAL MINDS (4.9 million viewers)
• Audience record for the launch of THE GLADES (4.2 million viewers)

• News magazine: ZONE INTERDITE gathers 4.0 million viewers with « Ils construisent la maison de leur rêve » on Sunday the 15th of January (M6 2nd channel on all targets)
• Events: L’AMOUR EST DANS LE PRE – LES PORTRAITS gathers 4.8 million viewers on January, the 23rd, carrying an audience record for an episode of presentation of candidates.
• Life magazine: Audience record for CAUCHEMAR EN CUISINE (Kitchen Nightmare): 3.7 million viewers on Tuesday the 17th of January.

Neuilly, January 30th 2012

Source Médiamétrie

Consolidated audiences from Monday the 2nd of January 2012 to Saturday the 21st of January 2012, and Watch audiences from Sunday the 22nd of January 2012 to Sunday the 29th of January 2012.