MultiVu Video Feed: HALLOWEEN COSTUME DRIVE AWAKENS SPIRIT OF GIVING

Four Points by Sheraton is launching a new initiative that's about awakening spirits. In an unprecedented move, the hotel giant is waking up the spirit of giving as they launch their first ever Four Points by Sheraton Halloween Costume Drive in hotels across the country. Voluntourism- the idea of volunteering on vacation- is the fastest growing segment of the global travel industry. Four Points recognized the feel-good trend and offered guests, hotel staff and the community a chance to make a difference by giving to children in need of a smile. All Halloween gear donated was delivered to smiling youngsters on October 29th, with a message that do-gooding and fun go hand in hand.

Dozens of North American Four Points Hotels and Starwood Corporate offices collected costumes to bring to their local children's hospitals. Properties across the continent from Halifax, Ontario, Chicago, down to Knoxville, TN did their part as well as Starwood's corporate offices in White Plains, Phoenix, and Atlanta who also jumped on board to participate in kicking off Four Points by Sheraton's First Halloween Costume drive.

For more information on the Halloween Costume Drive visit http://www.fourpoints.com/.

  SATELLITE FEEDS:
  Monday, October 29th, 2007         Tuesday, October 30th, 2007
  6:30 PM - 6:45 PM ET               3:00 AM - 3:15 AM ET
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  Downlink Freq. 4060 Horizontal     Downlink Freq. 4060 Horizontal

  Tuesday, October 30th, 2007
  1:00 PM - 1:15 PM ET
  Galaxy 26
  C-Band
  Transponder 24
  Downlink Freq. 4180 Horizontal

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  NEWS: Popular Hotel Chain Unmasks First Ever Halloween Costume Drive

  FORMAT: Soundbites and B-roll.



ADDITIONAL RESOURCES: Video, contact information and more available at: http://www.prnewswire.com/broadcast/28763/consumer.html

  SOUNDBITES:
  * Hoyt Harper, Senior Vice President for Sheraton and Four Points by
    Sheraton

  B-ROLL INCLUDES:
  * Four Points Employees handing out costumes and pinwheels at hospital
  * Kids with costumes
  * Exterior Shots of Maria Ferari Children's hospital, White Plains, NY
  * Exterior Shots of Four Points by Sheraton hotel

  VIDEO PROVIDED BY: Starwood Hotels & Resorts Worldwide, Inc


Contact:  FOR MORE INFORMATION, PLEASE CALL: MultiVu Media Relations, 1-800-653-5313 EXT. 3 

http://www.prnewswire.com/broadcast/28763/press.htmlDATASOURCE: Starwood Hotels & Resorts Worldwide, Inc



CONTACT:  FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CALL: MultiVu

Media Relations, 1-800-653-5313 EXT. 3



Web site:  http://www.fourpoints.com/ 

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