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XA Is the New Name of The Experiential Agency
Shareholders Approved a 1:20 Reverse Split
CHICAGO, Dec. 9 /PRNewswire-FirstCall/ -- XA, Inc. is the new name of The
Experiential Agency, Inc., (OTC BB: XAIN), a major national event marketing
firm that serves many Fortune 500 companies, the Company also said that its
trading symbol has changed to (OTC BB: XAIN) from (OTC BB: EXAG).
The shareholders ratified the name change at the annual shareholder's meeting,
held in Chicago, Friday, December 3. XA, Inc. has also adopted a new CUSIP
number. The new CUSIP number is 983674-10-2.
The shareholders also voted in favor of a 1:20 reverse stock split of the
common stock, effective at the opening of trading today, December 9, 2004. The
reverse stock split converts 20 shares of XA's common stock to one share of
common stock. XA's common stock, preferred stock, stock options, warrants and
other equity-linked instruments, which are outstanding immediately prior to the
effective date of the reverse stock split, will be effected by the split.
"The name and CUSIP changes as well as the reverse split are all positive
developments for the company," said Chief Operating Officer Joseph Wagner. "The
XA brand has become synonymous with the best in event production. Changing the
company name has become imperative, as our high-profile customers have come to
associate the XA brand name with the event and services we market. Just as the
XA brand stands for excellence in production, XA, the company, is recognized as
an industry leader in providing creative, innovative and comprehensive event
marketing and design services."
About XA
XA, Inc. has full service offices in Chicago, New York and Los Angeles from
which it provides corporations and highly visible brands with comprehensive
event marketing, design and production services. Since 1989, Chairman and CEO
Frank Goldstin and his team have been the creative force behind prestigious,
national projects for such clients as The NBA, Disney, McDonald's, British
Telecom, Song Airlines, Eurex, Olympus, Salvatore Ferragamo, Vogue, W Hotels,
ABN AMRO and Emirates Airline. In 2003 and 2004, Special Events Magazine ranked
XA as one of the "Top 50 Powerhouse Event Companies in the World."
This press release contains forward-looking statements within the meaning of
the Private Securities Litigation Reform Act of 1995. In particular, when used
in the preceding discussion, the words "believes," "expects," "intends,"
"will," "anticipated," or "may," and similar conditional expressions are
intended to identify forward-looking statements within the meaning of the Act
and are subject to the safe harbor created by the Act. Except for historical
information, all of the statements, expectations and assumptions contained in
the foregoing are forward-looking statements that involve a number of risks and
uncertainties. It is possible that the assumptions made by management are not
necessarily the most likely and may not materialize. In addition, other
important factors that could cause actual results to differ materially include
the following: business conditions and the amount of growth in the company's
industry and general economy; competitive factors; ability to attract and
retain personnel; the price of the Company's stock; and the risk factors set
forth from time to time in the Company's SEC reports, including but not limited
to its annual report on Form 10-KSB; its quarterly reports on Forms 10-QSB; and
any reports on Form 8-K. The Experiential Agency, Inc. (OTC BB: EXAG) takes no
obligation to update or correct forward-looking statements and also takes no
obligation to update or correct information prepared by third parties that is
not paid for by the Company.
For more information on this event, please contact:
Company: Investor Relations: Media Relations:
Lara Shipp Truc N. Nguyen Stan Froelich
XA Stern & Co. Stern & Co.
312-397-9100 ext. 2399 VP, Investor Relations VP, Media Relations
212-888-0044 212-888-0044
DATASOURCE: XA, Inc.
CONTACT: Company, Lara Shipp of XA, +1-312-397-9100 ext. 2399,
; or Investor Relations, Truc N. Nguyen, VP, Investor
Relations, +1-212-888-0044, , or Media Relations, Stan
Froelich, VP, Media Relations, +1-212-888-0044, , both
of Stern & Co.
Web site: http://www.expagency.com/