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Centennial Specialty Foods Expands Into Northern California
DENVER, May 26 /PRNewswire-FirstCall/ -- Centennial Specialty Foods
Corporation (NASDAQ:CHLE)(BSE:CSJ) announced today it has secured expanded
distribution through Albertsons grocery stores in Northern California. The new
Albertsons stores will start carrying five varieties of Stokes Green Chile
products in approximately 180 stores throughout Northern California. Shipment
of the new products into the region will begin immediately, with the products
expected to hit shelves within 30 to 45 days following shipment.
The distribution through Albertsons is an addition to the existing distribution
in Northern California through Safeway and Super Savers Industries. Centennial
is beginning consumer marketing in California to increase product and brand
awareness. The initial consumer marketing program will include product
demonstrations and print advertising
"The addition of the Northern California Albertsons division means that Stokes
Green Chile Sauces will soon be available in almost 700 Albertsons stores
throughout the Southwest United States," said Bob Beckwith, Chief Marketing
Officer of Centennial.
Centennial Specialty Foods Corporation is a distributor of ethnic Southwestern
food products. Its products are sold under the Stokes and Ellis labels, two
well-known Southwestern brands that date back almost 100 years. Principal
channels of distribution for Centennial's products are grocery retailers,
superstores and club stores in Colorado and, to a lesser extent, several major
metropolitan markets in adjoining states. More information about Centennial
can be found on its website at http://www.centennialspecialtyfoods.com/
Note Regarding Forward Looking Statements:
Certain matters discussed in this press release could contain forward-looking
information that involves risks and uncertainties that could cause actual
results to differ materially from current trends or expected results. We
identify forward looking statements through our use of words such as "expect,"
"believe," "project," "anticipate," and similar expressions. These risks that
may affect our ability to achieve forward-looking statements are discussed in
our final prospectus in the section entitled "Risk Factors" and other documents
that are on file with the Securities and Exchange Commission.
For further information please contact Centennial Specialty Foods Corporation
at (303) 414-4613.
Stokes and Ellis are registered trademarks of Centennial Specialty Foods
Corporation.
DATASOURCE: Centennial Specialty Foods Corporation
CONTACT: Centennial Specialty Foods Corporation, +1-303-414-4613
Web site: http://www.centennialspecialtyfoods.com/