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Share Name | Share Symbol | Market | Type |
---|---|---|---|
ConAgra Brands Inc | NYSE:CAG | NYSE | Common Stock |
Price Change | % Change | Share Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|
0.11 | 0.36% | 30.83 | 30.935 | 30.68 | 30.76 | 4,287,550 | 21:28:53 |
CHICAGO, Sept. 24, 2019 /PRNewswire/ -- A new survey from Reddi-wip, a brand of Conagra Brands, Inc. (NYSE: CAG) and the leader in the refrigerated aerosol whipped topping category*, found that despite the booming $45.4 billion coffee shop industry in the U.S., Americans are still getting their caffeine fix at home.
Reddi-wip polled more than 1,000 Americans ahead of International Coffee Day on September 29, to understand more about their coffee consumption habits. The research found that in an average week, 89 percent of Americans get their coffee from home, citing convenience, cost and customizability as primary decision-making factors.
When it comes to how Americans take their coffee, 79 percent drink their coffee with add-ins, like coffee creamer, sugar, etc. over drinking it black. While customization is already popular among coffee drinkers, Reddi-wip is now giving coffee lovers a new way to customize their coffee with its new Barista line of cream-based products – Nitro Creamer and Sweet Foam – to give consumers a coffeehouse experience any time of day, without the coffee shop lines or price.
Supporting statistics from the survey include:
The versatile, easy-to-use Reddi-wip Barista series began shipping to retailers in May and will be hitting shelves this month at Walmart and Publix stores nationwide, along with online availability through Amazon Fresh. The suggested retail price is $3.99 for a thirteen-ounce can.
Reddi-wip Nitro Creamer can be used in place of a traditional coffee creamer. It delivers sweetness and cream and infuses coffee with a rich, velvety texture that is usually associated with coffeehouse drinks. It can be used in both cold and hot coffee beverages as well as non-coffee beverages like root beer or orange soda floats.
Reddi-wip Sweet Foam can be used alone or with Nitro Creamer or other traditional coffee creamers. Sweet Foam adds a slightly sweet, finishing touch but the foam settles on top of the beverage as opposed to dispersing throughout. When used in conjunction with another creamer, Sweet Foam creates an even sweeter coffee experience, making it perfect for lattes, caramel macchiatos and more.
Unlike other traditional creamers, the Reddi-wip Barista Series is dairy-based, not oil-based.
Visit https://www.reddiwip.com/ to learn more about the full line of Reddi-wip offerings and https://www.reddiwip.com/product-categories/barista for more details on the Barista line.
Reddi-wip commissioned a 10-minute, online survey among a nationally representative sample of 1,051 U.S. adults ages 18+ who drink coffee at least once a week. The margin of error for this sample is +/- 3.1% at the 95% confidence level. The survey was fielded by Edelman Intelligence between July 10, 2019 and July 15, 2019.
About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago, is one of North America's leading branded food companies. Guided by an entrepreneurial spirit, Conagra Brands combines a rich heritage of making great food with a sharpened focus on innovation. The company's portfolio is evolving to satisfy people's changing food preferences. Conagra's iconic brands, such as Birds Eye®, Marie Callender's®, Banquet®, Healthy Choice®, Slim Jim®, Reddi-wip®, and Vlasic®, as well as emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®, offer choices for every occasion. For more information, visit www.conagrabrands.com.
For more information, contact:
Amy Morgan
Conagra Brands
(312) 549-5516
amy.morgan@conagra.com
*Source: IRI MA POS TSV Syndicated Categories TUS MULO + C, 52 w/e June 23, 2019
View original content to download multimedia:http://www.prnewswire.com/news-releases/international-coffee-day-2019-89-percent-of-americans-get-their-cup-of-joe-from-home-300923860.html
SOURCE Conagra Brands, Inc.
Copyright 2019 PR Newswire
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