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Share Name | Share Symbol | Market | Type |
---|---|---|---|
Brunswick Corp | NYSE:BC | NYSE | Common Stock |
Price Change | % Change | Share Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|
0.00 | 0.00% | 80.64 | 0 | 01:00:00 |
“2020 marked one of the most successful years in franchise history as consumers turned to boating as safe, social-distance activity to spend time with friends and family,” said Cecil Cohn, President, Freedom Boat Club Network. “We are energized by the passion of our members and franchisees who are committed to building the largest and most diverse consumer base in boating by introducing the on-water lifestyle to the next generation and fostering a growing community of lifetime boaters.”
The three-day virtual event was attended by franchisees from around the world as Freedom shared its vision for 2021 across Operations, Technology, Shared Services, Public Relations, Marketing, as well as providing updates from Freedom’s vast array of vendor partners.
Additionally, operators were able to interact with some of the world’s leading boat brands including Sea Ray, Bayliner, Cypress Cay, Boston Whaler, and more – all powered by Mercury Marine’s industry-leading four-stroke outboard engines.
“The annual conference is always one of the highlights of the year, and while we would have loved to join our fellow franchisees in person, we appreciated the opportunity to do so virtually,” said Matt O’Hara, franchise owner, Freedom Boat Club of Lake George. “The three days of online learning were valuable and left us with some key takeaways to improve our business, and more importantly continue to improve the member experience. We now look forward to combining the interest in boating and boat clubs generated in 2020 with the comprehensive tools provided by Brunswick to ensure Freedom Boat Club grows its position as the No. 1 option for consumers looking to create memories with their loved ones in 2021.”
“The event totally exceeded every expectation I had,” said Lisa Almeida, franchise owner, Freedom Boat Club of Jacksonville. “The presentations were informative and concise, and the ability to network with peers in real-time enabled me to experience that same joyful camaraderie that we get when we’re in-person. I walked away, just as I do every year, feeling that same joy and love in my heart for my Freedom Boat Club family.”
“I thought in many ways, the conference this year was more efficient by saving on travel time,” said Amit Kumaria, franchise owner, Freedom Boat Club of Toronto. “The technology gives you the best of both worlds and it’s clear to me that we have a terrific leadership team in place. We look forward to more successful years like the one we all had in 2020.”
The conference concluded with an award ceremony where many franchisees were presented awards based on performance and contributions over the past year, including Franchise of the Year awarded to Matt Carrick & Matt O'Connor from Boston. Other award recipients included:
Beaches and Treasure Coast
Rookie Franchise of the Year – Freedom Boat Club of Carolina Beach, Zach Hollenbaugh
ABOUT FREEDOM BOAT CLUB
Freedom Boat Club, a division of Brunswick Corporation (NYSE: BC) and headquartered in Venice, FL., is the world’s oldest and largest boat club with over 245 locations in 31 states, Canada, and Europe. More information about Freedom Boat Club and membership opportunities can be found at www.FreedomBoatClub.com and franchise opportunities at www.FreedomBoatClubFranchise.com.
ABOUT BRUNSWICK
Headquartered in Mettawa, Ill., Brunswick Corporation’s leading consumer brands include Mercury Marine outboard engines; Mercury MerCruiser sterndrive and inboard packages; Mercury global parts and accessories including propellers and SmartCraft electronics; Power Products Integrated Solutions; MotorGuide trolling motors; Attwood, Garelick, and Whale marine parts; Land ’N’ Sea, BLA, Payne’s Marine, Kellogg Marine, and Lankhorst Taselaar marine parts distribution; Mercury and Quicksilver parts and oils; Bayliner, Boston Whaler, Crestliner, Cypress Cay, Harris, Lowe, Lund, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern boats; Boating Services Network, Freedom Boat Club and NAUTIC-ON. For more information, visit https://www.brunswick.com.
Lee Gordon Vice President – Brunswick Global Communications & Public Relations Brunswick Office: 847-735-4003 Mercury Office: 920-924-1808 Cell: 904-860-8848 Lee.Gordon@Brunswick.com
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