BFC Commences Trading on NYSE Arca Under the Symbol 'BFF'

FORT LAUDERDALE, Fla., June 22  /PRNewswire-FirstCall/ -- BFC Financial Corporation ("BFC") (NYSE Arca: BFF), the Florida-based holding company that invests in and acquires diverse operating businesses, announced today that its Class A Common Stock officially commenced trading on the NYSE Arca exchange under the symbol "BFF."

BFC's Class A Common Stock previously traded on the NASDAQ National Market under the symbol "BFCF."

About NYSE Arca

NYSE Arca, a wholly owned subsidiary of NYSE Group, Inc. (NYSE:NYX), operates the first open, all-electronic stock exchange in the United States and has a leading position in trading exchange-traded funds and exchange- listed securities.  NYSE Arca is also an exchange for trading equity options. NYSE Arca's trading platform links traders to multiple U.S. market centers and provides customers with fast electronic execution and open, direct and anonymous market access.

About BFC Financial Corporation:

BFC Financial Corporation (NYSE Arca: BFF) is a diversified holding company that invests in and acquires private and public companies in different industries. BFC is typically a long-term, "buy and hold" investor whose direct and indirect, diverse ownership interests span a variety of business sectors, including consumer and commercial banking; brokerage and investment banking services; homebuilding; development of master-planned communities; the hospitality and leisure sector through the development, marketing and sales of vacation resorts on a time-share, vacation club model; the restaurant and family dining business, and real estate investment banking and investment services. BFC's current major holdings include BankAtlantic Bancorp (NYSE: BBX) and its subsidiaries, BankAtlantic and Ryan Beck & Co.; Levitt Corporation (NYSE:LEV), which includes its subsidiaries Levitt and Sons(TM) and Core Communities; Levitt Corporation's 31% ownership in Bluegreen Corporation (NYSE:BXG); a minority interest in the renowned national restaurant chain, Benihana, Inc. (NASDAQ:BNHNA), and Cypress Creek Capital, a wholly-owned subsidiary.

For further information, please visit our website at: http://www.bfcfinancial.com/ .  To receive future news releases or announcements directly via Email, please click on the Email Broadcast Sign Up button on the BFC website.

   BFC Contact Info:

   Investor and Corporate Communications:
   Sharon Lyn, Vice President
   Email: 

   Investor Relations:
   Leo Hinkley, Senior Vice President
   Email: 

   Mailing Address and Telephone:
   BFC Financial Corporation
   Attn: Investor Relations
   2100 West Cypress Creek Road
   Fort Lauderdale, FL 33309
   Phone: [phone]
   Fax: [phone]


http://www.newscom.com/cgi-bin/prnh/20050714/FLTH001LOGO

http://photoarchive.ap.org/

DATASOURCE: BFC Financial Corporation



CONTACT:  Investor and Corporate Communications, Sharon Lyn, Vice

President, , or Investor Relations, Leo Hinkley,

Senior Vice President, , both of BFC

Financial Corporation, [phone], or fax, [phone]



Web site:  http://www.bfcfinancial.com/ 

Copyright