Nikewomen's Catalog Will Be in Almost 600,000 Homes Starting November 8, 2004

Nikewomen's Catalog Will Be in Almost 600,000 Homes Starting
November 8, 2004 


NEW YORK, Oct. 29  /PRNewswire-FirstCall/ -- Nike announces the launch of its
first national catalog for women.  Featuring a full selection of Nike Women's
products, this catalog will focus on helping the active woman not only learn
more about Nike's product innovation, but the best way to achieve her fitness
goals. 

  (Photo: http://www.newscom.com/cgi-bin/prnh/20041029/NYF016-a
          http://www.newscom.com/cgi-bin/prnh/20041029/NYF016-b )


The 56-page catalog will feature a full line of apparel, footwear and equipment
products essential for today's active women and will be mailed 11 times per
year in the United States.  Elite and everyday female athletes will showcase
the best of Nike's women's Holiday 2004 line from innovative performance
running, footwear, and apparel to gym basics for all types of workout classes.

The new catalog complements Nike's marketing efforts on both the internet and
it's highly popular nikewomen stores, serving as both inspiration and
education.

"We have always enjoyed a strong relationship with women, said Elliott Hill,
Nike's Vice-President of USA Commerce. "We continue to deliver innovative
products that meet the unique needs of women athletes.  Now with our new
nikewomen's catalog, we are deepening that relationship and making it easier
for her to shop our brand and learn about our newest performance products."

The catalog will focus on yoga, training and running products. The collection
will highlight several Nike technologies including NikeSphere apparel and Nike
Shox footwear in a range of style-conscious colors.

Nike's catalog efforts continue its support of its retail partners, serving as
an additional vehicle to learn more about women consumers.  Catalog purchases
will also be supported online at nikewomen.com and in nikewomen stores.  Anyone
interested in receiving a catalog is invited to call 1-888-599-6453 or visit
nikewomen.com to request a catalog or find a nikewomen store location.

Nike, Inc.

Nike, Inc., based in Beaverton, Oregon is the world's leading designer,
marketer and distributor of authentic athletic footwear, apparel, equipment and
accessories for a wide variety of sports and fitness activities. Wholly owned
Nike subsidiaries include Converse Inc., which designs, markets and distributes
athletic footwear, apparel and accessories; Bauer NIKE Hockey Inc., a leading
designer and distributor of hockey equipment; Cole Haan(R) a leading designer
and marketer of luxury shoes, handbags, accessories and coats; Hurley
International LLC, which designs, markets and distributes action sports and
youth lifestyle footwear, apparel and accessories and Exeter Brands Group LLC,
which designs and markets athletic footwear and apparel for the value retail
channel. 

http://www.newscom.com/cgi-bin/prnh/20041029/NYF016-a

http://www.newscom.com/cgi-bin/prnh/20041029/NYF016-b

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DATASOURCE: Nike, Inc.



CONTACT:  Trisha Burns of Nike, [phone], 



Web site:  http://www.nikebic.com/

http://nikewomen.com/ 

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