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Connecting consumer-facing and enterprise technologies can help retailers drive customer loyalty, create efficiencies and cut costs, as Microsoft will demonstrate at industry-leading event.
REDMOND, Wash., Jan. 8 /PRNewswire-FirstCall/ --
Where: National Retail Federation (NRF) Annual Convention & Expo
Jacob K. Javits Convention Center
655 W. 34th St.
New York, NY 10001
When: Jan. 10-13, 2010
What: Microsoft Corp. will showcase new technologies and interactive
solutions that help retailers create differentiated and connected
experiences for value-driven consumers, and innovate to face
changing business needs and customer expectations. Microsoft
booth No. 836 will feature these sections:
-- Connecting Stores. Featuring dynamic and cost-efficient ways
to enhance the shopping experience and improve the way
retailers interact with customers in the store, demonstrations
will highlight multitouch self-service devices and the benefits
of a flexible, secure and managed store systems platform.
Microsoft Windows Embedded will also announce and showcase a
validated digital signage platform for the retail and
hospitality markets. The optimized platform equips original
equipment manufacturers with Windows 7 tools and technologies
to help them create the next generation of digital signage
applications featuring rich, connected and immersive user
experiences.
-- Connecting Commerce. In this area of the booth, attendees will
learn how they can deliver coordinated, consistent and engaging
experiences across multiple channels and touch points for
consumers. Attendees will see in action how an interoperable
technology platform based on solutions that include Microsoft
Commerce Server 2009 and the latest in digital marketing
solutions can assist retailers in creating more effective and
relevant digital experiences.
-- Connecting the Enterprise. Retailers can help increase
productivity and improve operational efficiencies in the back
office with technologies that are designed to support tighter
store-to-headquarters collaboration and enterprise business
intelligence. Demonstrations will showcase the latest in
Microsoft business intelligence (BI) technologies and partner
solutions designed to drive greater efficiencies and use,
operational BI, and standards-based BI solutions for
accelerated implementation.
-- Connecting Retail. A preview of the soon-to-be released
Microsoft Dynamics AX for Retail solution will showcase
powerful end-to-end capabilities that help connect consumer
retail experiences with stores, the retail enterprise and
e-commerce, gaining critical insight into customer behavior and
how it can be applied to optimize the entire chain of
operations - from the warehouse to point of sale. Microsoft
Dynamics AX for Retail can help retail employees be more
productive, gain better insight and control of key business
processes, and create lasting connections with customers and
suppliers, all with a single-vendor solution and the familiar
Microsoft application interface.
Other
News: Microsoft executives will lead education sessions in NRF's
BIG!deas Boulevard.
-- Jan. 11, 10:45 a.m., 3D05: "Discover the Power and Innovation
of the Bing Maps Platform," Tim Henderson, Microsoft
-- Jan. 11, 3:45 p.m., 3D05: "Innovating in Retail with the
Windows 7 Advantage," Ilya Bukshteyn, Windows Embedded,
Microsoft
-- Jan. 12, 11:30 a.m., 3D08: "Digital Marketing and eCommerce:
The Next Big Retail Opportunity," Matt Muta and Javed Sikander,
Microsoft
-- Jan. 12, 1 p.m., 3D08: "Enabling Retailers to Win With
Microsoft Dynamics," Dilip Popat and Michael Griffiths,
Microsoft Dynamics Retail, Microsoft
-- Jan. 12, 1:45 p.m., 3D04: "Developing a Culture of Performance
in Retail," Bruno Aziza at Microsoft and Henrik Amsinck at The
LEGO Group
Microsoft will demonstrate digital consumer-facing technologies
that connect to retailers' back-office customer relationship
management and enterprise resource planning systems, offering a
new way of selling fashion and luxury goods to consumers by
combining interaction with emotion. Microsoft will demonstrate
this at NRF in the Style Star Lounge, booth No. 100.
Who: -- Bill Gonzalez, general manager, Worldwide Distribution and
Services Sector, Microsoft
-- Brendan O'Meara, managing director, Worldwide Retail Industry,
Microsoft
-- Fred Bentfeld, general manager, U.S. Distribution & Services,
Microsoft
-- David Gruehn, retail industry solutions director, U.S.
Distribution & Services, Microsoft
-- Irena Andonova, director of Standard and Enterprise Product
Management for Windows Embedded, Microsoft
-- Michael Griffiths, group product manager, Microsoft Dynamics
Retail
-- Dilip Popat, director, global retail industry principal,
Microsoft
More
Details: More information is available at
http://www.microsoft.com/industry/retail/events/nrf
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DATASOURCE: Microsoft Corp.
CONTACT: Laurie Woicik of Ignite Corp., +1-206-706-3346,
, for Microsoft; or Caitlin McCabe of Microsoft,
+1-646-225-4722,
Web Site: http://www.microsoft.com/