UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
PURSUANT TO RULE 13a-16 OR 15d-16 UNDER THE
SECURITIES EXCHANGE ACT OF 1934
For the month of January 2011
Commission File Number: 001-33328
XINHUA SPORTS & ENTERTAINMENT LIMITED
(formerly Xinhua Finance Media Limited)
N/A
(Translation of registrant’s name into English)
18/F, Tower A, Winterless Centre,
No. 1 West Da Wang Road, Chaoyang District,
Beijing, 100026, People’s Republic of China
(Address of principal executive offices)
Indicate by check mark whether the registrant files or will file annual reports under cover of
Form
20-F
or
Form 40-F.
Form 20-F
þ
Form 40-F
o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by
Regulation S-T
Rule 101(b)(1):
o
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by
Regulation S-T
Rule 101(b)(7):
o
Exhibit 99.1
XINHUA SPORTS & ENTERTAINMENT LIMITED ANNOUNCE DIRECTOR RESIGNATION AND NEW MEMBER OF AUDIT
COMMITTEE
Beijing, China, January 7, 2011
—Xinhua Sports & Entertainment Limited (“XSEL” or the Company”)
announced today Mr. Steve Richards has resigned from his roles as a director and a member of the
Company’s audit committee, effective December 31, 2010, to focus on other work commitments. Mr.
David Green, an independent director, has joined the audit committee to fill the vacancy created by
the departure of Mr. Richards.
End
About XSEL
XSEL is a leading sports and entertainment media company in China. Catering to a vast audience of
young and upwardly mobile consumers, XSEL is well-positioned in China with its unique content and
access. Through its key international partnerships, XSEL is able to offer its target audience the
content they demand — premium sports and quality entertainment. Through its Chinese partnerships,
XSEL is able to deliver this content across a broad range of platforms, including television, the
Internet, mobile phones, cinema, university campuses and other multimedia assets in China. Along
with its in-house advertising resources, XSEL offers a total solution empowering clients at every
stage of the media process linking advertisers with China’s young and upwardly mobile demographic.
Headquartered in Beijing, the Company has offices and affiliates in major cities throughout China
including Beijing, Shanghai, Guangzhou, Shenzhen and Hong Kong. Xinhua Sports & Entertainment
Limited shares are listed on the NASDAQ Global Market (NASDAQ: XSEL). For more information, please
visit
www.xsel.com
.
For more information:
IR Contact
Graham Earnshaw, XSEL, +86 10 8567 6061,
graham.earnshaw@xsel.com
Safe Harbor Statement
This announcement contains forward-looking statements. These statements are made under the “safe
harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These
forward-looking statements can be identified by terminology such as “will,” “expects,”
“anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” ''confident’’ and similar
statements. Among other things, any quotations from management in this announcement contain
forward-looking statements. Statements that are not historical facts, including statements about
XSEL’s beliefs and expectations are forward-looking statements. Forward-looking statements involve
inherent risks and uncertainties that could cause actual results to differ materially from those
contained in any forward-looking statements. Potential risks and uncertainties include, but are not
limited to, risks outlined in XSEL’s filings with the U.S. Securities and Exchange Commission,
including its annual report on
Form 20-F
. All information provided in this press release is as of
the date hereof, and XSEL undertakes no duty to update such information, except as required under
applicable law.