Xinhua Finance Media Announces Strong Financial Results for the Second Quarter 2007

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Xinhua Finance Media Limited ADS (MM)	NASDAQ:XFML	NASDAQ	Common Stock

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BEIJING, Aug. 13 /Xinhua-PRNewswire-FirstCall/ -- Xinhua Finance Media Limited (NASDAQ:XFML) ("XFMedia", or "the Company"), China's leading diversified financial and entertainment media company, today announced its unaudited financial results for the second quarter ended June 30, 2007. Second Quarter 2007 Highlights -- Net revenue for the second quarter of 2007 was $29.0 million, up 222% year-over-year from $9.0 million in the second quarter of 2006 and up 74% sequentially from $16.7 million in the first quarter of 2007. The increase in revenue was driven mainly by strong organic business growth; existing businesses contributed $27.5 million while new acquisitions contributed $1.5 million to the quarter. -- EBITDA (non-GAAP), defined as earnings before interest expense, taxes, depreciation, amortization and share-based compensation expenses, for the second quarter of 2007 was $9.1 million, up 349% year-over-year from $2.0 million in the second quarter of 2006 or up 50% sequentially from $6.1 million in the first quarter of 2007. -- Net income for the second quarter of 2007 was $2.3 million, up 1026% year-over-year from $0.2 million in the second quarter of 2006 or down 82% sequentially from $12.6 million in the first quarter of 2007. The $12.6 million in the first quarter of 2007 included a $12.3 million one time gain from the reduction of deferred tax liabilities due to a reduction of the statutory corporate income tax rate in the People's Republic of China. Excluding this one-time gain, net income was up 765% sequentially compared to the first quarter of 2007. -- Adjusted net income (non-GAAP), defined as net income before share- based compensation expenses, for the second quarter of 2007 was $2.8 million, up 748% year-over-year from $0.3 million in the second quarter of 2006 or down 80% sequentially from $14.0 million in the first quarter of 2007. Without the one time gain of $12.3 million mentioned above, adjusted net income (non-GAAP) was up 64% sequentially when compared to adjusted net income (non-GAAP) in the first quarter of 2007. "We are pleased to report strong results for the second quarter of 2007," said Ms Fredy Bush, XFMedia's Chief Executive Officer. "Our business continues to grow organically and through strategic acquisitions, demonstrating the company's ability to execute our business plan and generate profitability." "We continue to add breadth and depth to our nationwide China advertising platform through acquisitions. Our direct access to the growing number of high net worth and upwardly mobile individuals across China has been further enhanced through expanded offerings of person-to-person, below-the-line marketing services and mobile value-added services." Second Quarter 2007 Financial Results Net revenue for the second quarter of 2007 was $29.0 million, up 222% year-over-year from $9.0 million in the second quarter of 2006 or up 74% sequentially from $16.7 million in the first quarter of 2007. Net Revenues by type and segment The following is a summary of net revenue relating to each segment reconciled to amounts on the accompanying consolidated financial statements for the second quarter of 2007: Advertising Broadcast Print Net revenues: Media production $ -- $ -- $ -- Advertising sales $ -- 3,508,973 2,968,453 Advertising services 15,267,101 683,396 1,751,747 Publishing services -- -- 265,422 Total net revenues $15,267,101 $4,192,369 $4,985,622 Production Research Total Net revenues: Media production $3,050,899 $ -- $ 3,050,899 Advertising sales -- -- 6,477,426 Advertising services -- 1,463,542 19,165,786 Publishing services -- -- 265,422 Total net revenues $3,050,899 $1,463,542 $28,959,533 Advertising Group Net revenue for the Advertising Group for the second quarter of 2007 was $15.3 million, up 166% year-over-year from $5.7 million in the second quarter of 2006 or up 108% sequentially from $7.3 million in the first quarter of 2007. The Advertising Group consists of end-to-end agency services for television, print/online, outdoor/other advertising services, and below-the-line marketing. Television Advertising Net revenue for Television for the second quarter of 2007 was $4.8 million, up 133% year-over-year from $2.1 million in the second quarter of 2006 or up 370% sequentially from $1.0 million in the first quarter of 2007. The increase was driven by increased sellout rate of our advertising time inventory. Print/Online Advertising Net revenue for Print for the second quarter of 2007 was $6.0 million, up 191% year-over-year from $2.0 million in the second quarter of 2006 or up 25% sequentially from $4.8 million in the first quarter of 2007. The increase was mainly driven by the expansion of the online advertising business. Outdoor/Other Advertising Services Net revenue for Outdoor/Other for the second quarter of 2007 was $3.7 million, up 127% year-over-year from $1.6 million in the second quarter of 2006 or up 141% sequentially from $1.6 million in the first quarter of 2007. The increase in net revenue for this quarter was mainly driven by increased advertisement design and creative projects. Below-The-Line Marketing Below-the-line marketing, which involves the planning and creation of person-to-person marketing experiences at shopping malls, supermarkets, campuses, clubs and other entertainment outlets, enhances the effectiveness of our existing multi-tiered advertising platform. The Advertising Group expanded its below-the-line marketing services with the acquisition of Shanghai Singshine Marketing Service Ltd ("SSMS") on June 11, 2007. SSMS generated post acquisition net revenue of $0.8 million for the second quarter of 2007. Broadcast Group Net revenue for the Broadcast Group for the second quarter of 2007 was $4.2 million (there is no comparable revenue for Broadcast Group in the second quarter of 2006 since the Broadcast Group business was acquired only in the third quarter of 2006), which is in line with management expectations and compares with $4.2 million in the first quarter of 2007. The Broadcast Group consists of the advertising business on television and radio, and the mobile value-added services business. Television Net revenue for the television business for the second quarter of 2007 was $2.3 million (there is no comparable revenue for the television business in the second quarter of 2006 since the television business was acquired only in the third quarter of 2006), down 38% sequentially from $3.8 million in the first quarter of 2007. This decrease reflects the transitional period for the repositioning of NMTV to better attract upwardly mobile audiences. Programming changes have led to less income from infomercials that have been replaced by new programs that have not yet been on the air long enough to generate new revenues. Radio Net revenue for the radio business for the second quarter of 2007 was $1.2 million (there is no comparable revenue for the radio business in the second quarter of 2006 since the radio business was acquired in the third quarter of 2006), up 180% sequentially from $0.4 million in the first quarter of 2007. The sequential increase in net revenue was mainly driven by increased advertising contracts entered in the second quarter of 2007. We completed the acquisition of Guangzhou Singshine Communication Co., Ltd ("SSC") on June 11, 2007 which contributed $0.1 million in post acquisition net revenue for the second quarter of 2007. The acquisition of SSC expanded the geographic coverage of XFMedia's radio advertising and radio program consultation from northern to southern China. Mobile Services We completed the acquisition of Beijing Mobile Interactive Co., Ltd. ("M- in") on June 4, 2007, which contributed approximately $0.7 million in post acquisition net revenue for the second quarter of 2007. Through this acquisition, XFMedia is able to integrate interactive mobile services capabilities into its existing media platform and directly market to a potential audience of 487 million mobile phone users nationwide through mobile phone advertising. Print Group Net revenue for the Print Group for the second quarter of 2007 was $5.0 million, up 136% year-over-year from $2.1 million in the second quarter of 2006 or up 47% sequentially from $3.4 million in the first quarter of 2007. The Print Group consists of the advertising business in newspapers and magazines. Newspaper Net revenue for the newspaper business for the second quarter of 2007 was $2.2 million, up 333% year-over-year from $0.5 million in the second quarter of 2006 or up 12% sequentially from $1.9 million in the first quarter of 2007. The year-over-year increase in net revenue was mainly driven by the fact that the newspaper business was only acquired in June 2006. The sequential increase was driven mainly by an increase in average price of ad pages sold. Magazine Net revenue for the magazine business for the second quarter of 2007 was $2.8 million, up 75% year-over-year from $1.6 million in the second quarter of 2006 or up 94% sequentially from $1.5 million in the first quarter of 2007. The sequential increase in net revenue was mainly driven by the increase in number of events organized, circulation of magazines and number of ad pages sold. Production Group Net revenue for the Production Group for the second quarter of 2007 was $3.1 million, up 165% year-over-year from $1.1 million in the second quarter of 2006 or up 291% sequentially from $0.8 million in the first quarter of 2007. The Production Group consists of TV Drama and Program Production, TV Channel Branding and Consulting, and Animation and Special Effects Production. TV Drama and Program Production Net revenue for the TV Drama and Program Production business for the second quarter of 2007 was $2.7 million, up 239% year-over-year from $0.8 million in the second quarter of 2006 or up 1802% sequentially from $0.1 million in the first quarter of 2007. The sequential increase in net revenue was mainly driven by the completion and distribution of the TV drama series "Floating Dust of Earth" in the second quarter of 2007. TV Channel Branding and Consulting Net revenue for the TV Channel Branding and Consulting business for the second quarter of 2007 was $0.3 million, down 18% year-over-year from $0.3 million in the second quarter of 2006 or down 32% sequentially from $0.4 million in the first quarter of 2007. The drop was driven primarily by the focus on bidding for the CCTV5 Olympic branding project. The Production Group won a contract to re-brand Hebei Movie and Drama TV Channel in the second quarter of 2007. Animation and Special Effects Production Net revenue for the Animation and Special Effects Production business for the second quarter of 2007 was $0.1 million, up 340% year-over-year from $23,000 in the second quarter of 2006 or down 55% sequentially from $0.2 million in the first quarter of 2007. The drop was driven by timing of the completion of various projects and current investment in the pre-production of the Beijing Fire Department's firefighter animation series. Research Group Net revenue for the Research Group for the second quarter of 2007 was $1.5 million (there is no comparable revenue in the second quarter of 2006 since the Research Group business was only acquired in the third quarter of 2006), or up 51% sequentially from $1.0 million in the first quarter of 2007. The sequential increase in net revenue was mainly driven by increased number of completed contracts. Cost of Revenues Cost of revenues for the second quarter of 2007 was $17.2 million, up 213% year-over-year from $5.5 million in the second quarter of 2006 or up 48% sequentially from $11.7 million in the first quarter of 2007. The increase in cost of revenues is in line with increase in net revenues, which increased by 222% year-to-year or 74% sequentially. The cost of revenues for the five business segments are as follows: Advertising Broadcast Print Cost of revenues: Media production $ -- $ -- $ -- Advertising Sales -- 2,924,449 688,566 Advertising services 10,129,635 787,718 236,964 Publishing services -- -- 180,902 Total cost of revenues $10,129,635 $3,712,167 $1,106,432 Production Research Total Cost of revenues: Media production $1,341,785 $ -- $ 1,341,785 Advertising Sales -- -- 3,613,015 Advertising services -- 918,883 12,073,200 Publishing services -- -- 180,902 Total cost of revenues $1,341,785 $918,883 $17,208,902 Operating Expenses Operating expenses for the second quarter of 2007 were $9.0 million, up 203% year-over-year from $3.0 million in the second quarter of 2006 or up 37% sequentially from $6.6 million in the first quarter of 2007. Total operating expenses were composed of selling and marketing expenses and general and administrative expenses. Selling and marketing expenses for the second quarter of 2007 were $3.2 million, up 192% year-over-year from $1.1 million in the second quarter of 2006 or up 100% sequentially from $1.6 million in the first quarter of 2007. The increase was driven by increase in sales commission in proportion to the growth in net revenue and increase in promotional expenses. General and administrative expenses for the second quarter of 2007 were $5.8 million, up 209% year-over-year from $1.9 in the second quarter of 2006 or up 17% sequentially from $5.0 million in the first quarter of 2007. The year-over-year increase is reflective of the general growth of our business as well as the expenses related to becoming a public company. Included in the general and administrative expenses were share-based compensation expenses of US$0.5 million. EBITDA (non-GAAP) EBITDA (non-GAAP), defined as earnings before interest expense, taxes, depreciation, amortization and share-based compensation expenses, for the second quarter of 2007 was $9.1 million, up 349% year-over-year from $2.0 million in the second quarter of 2006 or up 50% sequentially from $6.1 million in the first quarter of 2007. EBITDA (non-GAAP), defined as earnings before interest expense, taxes, depreciation, amortization and share-based compensation expenses, was 31% of net revenue for second quarter of 2007, compared to 22% in the second quarter of 2006 and 36% in the first quarter of 2007. The following is a summary of EBITDA (non-GAAP) relating to each segment for the second quarter of 2007: Advertising Broadcast Print Segment EBITDA (non-GAAP) $4,170,556 $1,801,562 $2,411,104 Less: Head office expenses -- -- -- EBITDA (non-GAAP) -- -- -- Production Research Total Segment EBITDA $1,445,373 $491,283 $10,319,878 Less: Head office expenses -- -- (1,247,242) EBITDA (non-GAAP) -- -- $9,072,636 Net Income and Adjusted Net Income (non-GAAP) Net income for the second quarter of 2007 was $2.3 million, up 1026% year- over-year from $0.2 million in the second quarter of 2006 or down 82% sequentially from $12.6 million in the first quarter of 2007. Net income for the first quarter of 2007 included a $12.3 million gain from the reduction of deferred tax liabilities due to a reduction of statutory corporate income tax rate. Excluding this $12.3 million gain in the first quarter, the net income for the second quarter of 2007 was up $2.0 million or 765% sequentially. Net income was 8% of total revenues for second quarter of 2007, compared to 2% in the second quarter of 2006 and 75% in the first quarter of 2007 or 2% excluding the one time gain. Adjusted net income (non-GAAP), defined as net profit before share-based compensation expenses, for the second quarter of 2007 was $2.8 million, up 748% year-over-year from $0.3 million in the second quarter of 2006 or down 80% sequentially from $14.0 million in the first quarter of 2007. Excluding the $12.3 million deferred tax gain in the first quarter, the adjusted net income for the second quarter of 2007 was up $1.1 million or 64% sequentially. Adjusted net income (non-GAAP), was 10% of total revenues for second quarter of 2007, compared to 4% in the second quarter of 2006 and 84% or 10% excluding the one time gain in the first quarter of 2007. Outlook for 2007 XFMedia expects full year revenue to be US$128 to 133 million due to contributions from recent acquisitions. Third quarter revenue is expected to be US$35 - 37 million. This forecast reflects XFMedia's current and preliminary view, which is subject to change. Conference Call Information Following the earnings announcement, Xinhua Finance Media's senior management will host a conference call on August 13, 2007 at 8:00 am (New York) / 8:00 pm (Beijing) to review the results and discuss recent business activity. Interested parties may dial into the conference call at (US) +1 480 293 1744/ (UK) +44 20 8515 2301 / (Asia Pacific) +852 3009 5027. A telephone replay will be available shortly after the call for one week at (US) +1 303 590 3030/ (UK) +44 207 154 2833, Passcode: 3764077 and (Asia Pacific) +852 2287 4304, Passcode: 105110. A real-time webcast and replay will be also available at: http://www.xinhuafinancemedia.com/earnings-webcast . About Xinhua Finance Media Limited Xinhua Finance Media ("XFMedia"; Nasdaq: XFML) is China's leading diversified financial and entertainment media company targeting high net worth individuals nationwide. The company reaches its target audience via TV, radio, newspapers, magazines and other distribution channels. Through its five synergistic business groups, Advertising, Broadcast, Print, Production and Research, XFMedia offers a total solution empowering clients at every stage of the media process and keeping people connected and entertained. Headquartered in Beijing, the company has offices and affiliates in major cities of China including Beijing, Shanghai, Guangzhou, Shenzhen and Hong Kong. For more information, please visit http://www.xinhuafinancemedia.com/ . Xinhua Finance Media is a subsidiary of Xinhua Finance Limited ("XFL"; TSE Mothers: 9399), China's premier financial information and media service provider. XFL owns 36.8% of the equity and 85.4% of the voting rights of XFMedia through its holding of class B common shares, which have ten votes per share. The investing public, the company's China partners, executives and staff own class A common shares in the company with one vote per share. The dual-class common share structure was created to accommodate the regulatory landscape of China's media sector. Safe Harbor This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Among other things, the outlook for third quarter and full year 2007 and quotations from management in this announcement, as well as XFMedia's strategic and operational plans, contain forward-looking statements. XFMedia may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about XFMedia's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward- looking statement, including but not limited to the following: our growth strategies; our future business development, results of operations and financial condition; our ability to attract and retain customers; competition in the Chinese advertising market; changes in our revenues and certain cost or expense items as a percentage of our revenues; the outcome of ongoing, or any future, litigation or arbitration, including those relating to copyright and other intellectual property rights; the expected growth of the Chinese advertising and media market; and Chinese governmental policies relating to advertising and media. Further information regarding these and other risks is included in our registration statement on Form F-1, as amended, filed with the Securities and Exchange Commission. XFMedia does not undertake any obligation to update any forward-looking statement, except as required under applicable law. Non-GAAP Financial Measures To supplement XFMedia's consolidated financial results presented in accordance with U.S. GAAP, XFMedia uses the following measures defined as non- GAAP financial measures by the SEC: EBITDA, net income excluding share-based compensation expenses. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with U.S. GAAP. For more information on these non-GAAP financial measures, please see the table captioned "Reconciliations of GAAP and non-GAAP results" set forth at the end of this release. XFMedia believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity. XFMedia believes that both management and investors benefit from referring to these non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. XFMedia computes its non-GAAP financial measures using the same consistent method from quarter to quarter. XFMedia believes these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using non-GAAP net profit excluding share-based compensation expenses is that share-based compensation expenses have been and will continue to be a significant recurring expense in our business. A limitation of using non-GAAP EBITDA is that it does not include all items that impact our net income for the period. Management compensates for these limitations by providing specific information regarding the GAAP amounts excluded from each non-GAAP measure. The accompanying tables have more details on the reconciliations between GAAP financial measures that are most directly comparable to non-GAAP financial measures. Reconciliations of GAAP and non-GAAP results (in USD thousands, unaudited) Three months ended Three months ended Three months ended June 30, 2007 June 30, 2006 March 31, 2007 Non- Non- Non- GAAP Adj GAAP GAAP Adj GAAP GAAP Adj GAAP Results Results Results Results Results Results Operating Profit(*) 2,757 6,316 9,073 540 1,479 2,019 724 5,334 6,058 Net Income (**) 2,254 546 2,800 200 130 330 12,590 1,443 14,033 (*) The adjustments are for share-based compensation expenses, interest income, depreciation and amortization for intangible assets. (**) The adjustments are for share-based compensation expenses. Xinhua Finance Media Limited Condensed Consolidated Balance Sheets June 30, December 31, 2007 2006 (In U.S. dollars) Unaudited (Note 1) Assets Current assets: Cash $81,411,707 $36,353,547 Restricted cash (Note 2) 36,560,000 12,579,822 Short-term investment 40,076,000 -- Accounts receivable (Note 3) 31,052,101 17,403,632 Prepaid program expenses 10,619,885 8,597,935 Other current assets 22,366,131 22,114,480 Total current assets 222,085,824 97,049,416 Content production deposit and cost, net 7,623,222 5,854,271 Property and equipment, net 6,973,629 4,367,329 Intangible assets, net (Note 4) 235,527,032 176,201,528 Goodwill 117,012,686 83,670,010 Investment 500,000 500,000 Deposits for acquisition of subsidiaries 58,634,000 29,246,500 Deposits for acquisition of intangible asset -- 2,561,246 Other long-term asset 512,642 -- Total assets $648,869,035 $399,450,300 Liabilities and shareholders' equity Current liabilities: Bank borrowings $32,930,486 $11,218,256 Other current liabilities 36,100,422 163,848,633 Total current liabilities 69,030,908 175,066,889 Deferred tax liabilities 29,544,289 41,168,035 Convertible loan -- 14,017,289 Long term payables, non-current portion 114,041,312 64,937,958 Total liabilities 212,616,509 295,190,171 Minority Interests 3,674,373 3,010,407 Shareholders' equity: Class A common shares and nonvested shares (par value $0.001; 69,035,751 as of December 31, 2006 and 143,822,874 as of June 30, 2007 shares authorized; 32,011,154 as of December 31, 2006 and 85,833,323 as of June 30, 2007 shares issued and outstanding) 85,834 32,011 Class B common shares (par value $0.001; 50,054,619 as of December 31, 2006 and June 30, 2007 shares authorized; 50,054,618 as of December 31, 2006 and June 30, 2007 shares issued and outstanding) 7,442 7,442 Convertible preferred shares (par value $0.001;15,600,000 as of December 31, 2006 shares authorized; 15,585,254 as of December 31, 2006 shares issued and outstanding and nil as of June 30, 2007 shares issued and outstanding) -- 15,585 Additional paid-in capital 420,280,429 103,155,391 Retained earnings (deficits) 10,708,699 (2,797,112) Accumulated other comprehensive income 1,495,749 836,405 Total shareholders' equity 432,578,153 101,249,722 Total $648,869,035 $399,450,300 Xinhua Finance Media Limited Consolidated Statements of Operations Three Three Three Six months months months months ended ended ended ended June 30, June 30, March 31, June 30, 2007 2006 2007 2007 (in U.S. Dollars) Unaudited Unaudited Unaudited Unaudited Net revenues: Advertising services (Note 5) 19,165,786 7,175,695 9,074,956 28,240,742 Content production 3,050,899 1,149,767 779,715 3,830,614 Advertising sales (Note 5) 6,477,426 680,554 6,622,955 13,100,381 Publishing services 265,422 -- 202,430 467,852 Total net revenues 28,959,533 9,006,016 16,680,056 45,639,589 Cost of revenues: Advertising services (Note 5) 12,073,200 4,663,999 7,326,871 19,400,071 Content production 1,341,785 725,955 266,850 1,608,635 Advertising sales (Note 5) 3,613,015 106,788 3,905,913 7,518,928 Publishing services 180,902 -- 150,924 331,826 Total cost of revenues 17,208,902 5,496,742 11,650,558 28,859,460 Operating expenses: Selling and distribution 3,165,211 1,085,144 1,579,456 4,744,667 General and administrative 5,828,831 1,884,373 4,988,225 10,817,056 Total operating expenses 8,994,042 2,969,517 6,567,681 15,561,723 Other operating income (Note 6) -- -- 2,261,788 2,261,788 Income from operations 2,756,589 539,757 723,605 3,480,194 Other income (expense): Interest expense (Note 8) (2,086,990) (640,501) (1,210,939) (3,297,929) Interest income 1,858,221 695,582 456,834 2,315,055 Other, net 158,401 (90,575) 37,738 196,139 Income before provision for income taxes and minority interest 2,686,221 504,263 7,238 2,693,459 Provision for income taxes (Note 9) 202,457 22,185 (12,915,380)(12,712,923) Net income before minority interest 2,483,764 482,078 12,922,618 15,406,382 Minority interest 229,355 281,797 332,884 562,239 Net income 2,254,409 200,281 12,589,734 14,844,143 Deemed dividend on redeemable convertible preferred shares -- 3,343,074 -- -- Dividend declared on redeemable convertible preferred shares -- -- 1,338,333 1,338,333 Net income (loss) attributable to holders of common shares 2,254,409 (3,142,793) 11,251,401 13,505,810 Net income per share: Basic - Class A common share -- -- -- 0.156 Basic - Class B common share -- -- -- 0.156 Diluted - Class A common share -- -- -- 0.130 Diluted - Class B common share -- -- -- 0.130 Xinhua Finance Media Limited Condensed consolidated statements of cash flows Three months Three months Three months ended ended ended (in U.S. Dollars) June 30, June 30, March 31, 2007 2006 2007 (Unaudited) (Unaudited) (Unaudited) Net cash provided by (used in) operating activities 41,081 (4,781,217) (7,460,850) Net cash used in investing activities (97,768,365) (4,044,796) (14,248,357) Net cash provided by (used in) financing activities 2,660,996 (1,035,600) 161,567,987 Effect of exchange rate changes 546,121 193,062 (280,453) Net increase (decrease) in cash (94,520,167) (9,668,551) 139,578,327 Cash, as at beginning of the period 175,931,874 71,863,640 36,353,547 Cash, as at end of the period 81,411,707 62,195,089 175,931,874 Notes to Accounts 1) 2006 condensed consolidated balance sheets Information was extracted from the audited financial statements included in the prospectus on Form-1 of the Company filed with the Securities and Exchange Commission on March 8, 2007. 2) Restricted cash Restricted cash is US dollar cash deposits pledged for the RMB loan facilities granted by banks for RMB working capital purposes. 3) Accounts receivables and debtors turnover Debtors turnover for the first quarter and second quarter of 2007 was 98 days and 97 days respectively. Our business groups generally granted 90 days to 180 days average credit period to major customers, which is in line with the industry practices in the PRC. 4) Intangible assets Net book value for intangible assets as of June 30, 2007 was $235.5 million. It mainly represents the fair value of the long term advertising agreements for the Broadcast and Print Group. The net book value of the intangible assets were primarily composed of $101.2 million advertising license agreement for our TV business, $60.1 million exclusive advertising agreement for our newspaper business, and $48.8 million exclusive advertising agreements we entered for radio advertising operations in Shanghai, Beijing and Guangdong. We are in the process of obtaining third-party valuations of certain identifiable intangible assets for the acquisitions we completed in the second quarter and hence the net book value for intangible assets is preliminary and subject to revision once we complete the valuation exercise. 5) Net revenue and cost of revenue For net revenue and cost of revenue, there was a reclassification of $2.1 million for Broadcast Group from advertising services to advertising sales for the first quarter of 2007. 6) Other operating income Other operating income of $2.3 million represents reimbursement of IPO related expenses by Bank of New York. Those expenses, all of which had been recorded in the 2006 income statement as operating expenses because they were not considered to be directly related to the sale of securities, related primarily to audit fees and fees paid to consultants during the listing process. 7) Amortization included in cost of sales, selling expenses, or administrative expenses Amortization for the first quarter and second quarter of 2007 were $3.1 million and $3.4 million respectively. It mainly represents the amortization of the intangible assets as mentioned in note 4. The amortization for the TV license agreement was $1.3 million for both first and second quarter of 2007. The amortization for the newspaper exclusive advertising agreement was $0.4 million for both first and second quarter of 2007. The amortization for the radio exclusive advertising agreements was $0.6 million for the first quarter of 2007 and $0.7 million for the second quarter of 2007. 8) Interest expense Included in interest expense is imputed interest of $1.8 million and $1.7 million for the first quarter and second quarter of 2007 respectively. It mainly represents the monthly imputed interest expense charged on the payment obligations for the above long term contracts. For the TV license agreement, the imputed interest each quarter in 2007 was $0.7 million. For the Newspaper exclusive advertising agreement, the imputed interest for the first quarter and second quarter of 2007 were $0.5 million and $0.4 million respectively. For radio exclusive advertising agreements, the imputed interest for the first quarter and second quarter of 2007 was $0.6 million. 9) Provision for income taxes Provision for income taxes included deferred tax credits of $13.1 million and $0.7 million in the first quarter and second quarter of 2007 respectively. The $13.1 million deferred tax credits in the first quarter of 2007 included a $12.3 million gain from the reduction of deferred tax liabilities arises from the reduction of the enacted statutory corporate income tax rate from January 1, 2008 on March 16, 2007. Contacts Media Contact Xinhua Finance Media Ms. Joy Tsang Tel: +86-21-6113-5999 Email: IR Contact Xinhua Finance Media Ms. Jennifer Chan Lyman Tel: +86-21-6113-5960 Email: DATASOURCE: Xinhua Finance Media Limited CONTACT: Media Contact, Ms. Joy Tsang of Xinhua Finance Media, +86-21- 6113-5999, or ; IR Contacts, Ms Jennifer Chan Lyman in China, +86-21-6113-5960, . Web Site: http://www.xinhuafinancemedia.com/

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XFML Xinhua Finance Media Limited ADS (MM)