Visteon (NASDAQ:VC)
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Dodge Charger to Hit the Street with Performance Sound
Visteon and Boston Acoustics Deliver Branded Sound For the 21st Century Muscle
Car
VAN BUREN TOWNSHIP, Mich., June 7 /PRNewswire/ -- The bold styling of the 2006
Dodge Charger is supported by the bold performance of the branded Boston
Acoustics audiophile sound system delivered through the partnership of Visteon
(NYSE:VC) and Boston Acoustics (NASDAQ:BOSA).
(Logo: http://www.newscom.com/cgi-bin/prnh/20001201/DEF008LOGO )
The goal of the Boston Acoustics audio system is to bring the Boston Sound from
the living room to the vehicle. This branded system is acoustically designed
and engineered for each vehicle and today can be found in the all-new Dodge
Charger, Chrysler 300, Dodge Magnum and the 2005 Jeep(R) Grand Cherokee.
The attention to detail begins with the speaker design, extends through
hundreds of hours of engineering tests and evaluations and carries through to
speaker placement, materials and packaging. The speaker system is focused on
delivering accurate sound reproduction with wide dynamic range and pinpoint
imaging.
"The goal is to allow listeners to close their eyes and see the performance
through accurate sound reproduction and imaging," said Martin Thoone, Visteon's
electronics product line director.
Automotive audio systems are becoming a more important factor in the car-
buying decision. Brand studies have shown that 94 percent of new-car buyers
consider the audio system an important factor in purchase decisions, and more
than 40 percent of the mid- and luxury-car buyers perceive themselves as
audiophiles. Visteon leveraged this and other information to establish its
partnership with Boston Acoustics to deliver the custom-designed, engineered
and equalized Boston Acoustics-branded speaker system.
"We're experts in sound management and automotive acoustics," said Julie Fream,
Visteon vice president and DaimlerChrysler customer business group general
manager. "Visteon's partnership with Boston Acoustics enhances the Chrysler
Group's ability to offer high-quality premium audio known as 'The Boston
Sound(TM).'" Visteon and Boston Acoustics announced their first business win
in 2002 to support the then-new Chrysler 300C. "We're pleased with the rapid
growth of our audio business with the Chrysler Group. We believe this signals
growing customer confidence in the innovation and expertise brought to market
through the Visteon-Boston Acoustics relationship," said Fream. The Dodge
Charger announcement marks the supplier team's fourth vehicle program with the
Chrysler Group.
The Charger's system consists of either a six-speaker system powered by
Visteon's 276-watt digital signal processing amplifier or a seven-speaker
system that adds a subwoofer and increases total system power to 322 watts.
Visteon and Boston Acoustics developed this system to give Charger customers a
custom-fit, factory-installed speaker system that would provide drivers and
passengers a sense of "being there" as they listen to their favorite music.
As Visteon and Boston Acoustics collaborated with the Chrysler Group to exceed
the requirements for the Chrysler 300, Dodge Magnum and 2005 Jeep(R) Grand
Cherokee, they optimized speaker performance and overall acoustics, utilizing
the tools of all three brands. In fact, one key aspect of this program's
success is how the spirit of collaboration led engineers to share their data
and experiences at an extremely high level, contributing to a system that
provides memorable, accurate and natural sound reproduction for the Chrysler
Group's customers.
Founded in 1979, Boston Acoustics, Inc. (NASDAQ:BOSA) designs, manufactures and
markets high-performance audio systems for use in home music and audio-video
systems, aftermarket and original equipment manufacturer automotive systems and
custom, built-in audio systems. Highly regarded for creating The Boston
Sound(TM), the company is renowned for delivering superior, competitively
priced products emphasizing performance, consistency and value. For more
information, visit the company's Web site at http://www.bostonacoustics.com/ .
Visteon Corporation is a leading, full-service supplier that delivers
consumer-driven technology solutions to automotive manufacturers worldwide and
through multiple channels within the global automotive aftermarket. Visteon
has about 70,000 employees and a global delivery system of more than 200
technical, manufacturing, sales and service facilities located in 24 countries.
http://www.newscom.com/cgi-bin/prnh/20001201/DEF008LOGO
DATASOURCE: Visteon Corporation
CONTACT: Media Inquiries: Robin Pannecouk, +1-734-710-5575,
, or Media Inquiries: Jim Fisher, +1-734-710-5557,
, both of Visteon Corporation
Web site: http://www.visteon.com/
http://www.bostonacoustics.com/