Form SC 13G/A - Statement of Beneficial Ownership by Certain Investors: [Amend]

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UNITED STATES SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 13G

(Amendment No.  3)*

 (Rule 13d-102)

INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1(b), (c) AND

(d) AND AMENDMENTS THERETO FILED PURSUANT TO RULE 13d-2(b)

UNDER THE SECURITIES EXCHANGE ACT OF 1934

Perion Network Ltd.
(Name of Issuer)
Ordinary Shares, par value NIS 0.03 per share
(Title of Class of Securities)
	M78673114
(CUSIP Number)
September 30, 2024**
(Date of Event Which Requires Filing of this Statement)

Check the following box to designate the rule pursuant to which the Schedule is filed:

☐ Rule 13d-1(b)

☒ Rule 13d-1(c)

☐ Rule 13d-1(d)

*	The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page.

The information required on the remainder of this cover page shall not be deemed to be “filed” for the purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes).

** See Item 4.

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CUSIP NO. M78673114

1.	Name of Reporting Persons
	Harel Insurance Investments & Financial Services Ltd.
2.	Check the Appropriate Box if a Member of a Group
	(a) ☒
	(b) ☐
3.	SEC Use only
4.	Place of Organization
	Israel
Number of Shares Beneficially Owned by Each Reporting Person With:		5.	Sole Voting Power
			0
		6.	Shared Voting Power
			5,217,731 Ordinary Shares*
		7.	Sole Dispositive Power
			0
		8.	Shared Dispositive Power
			5,217,731 Ordinary Shares*
9.	Aggregate Amount Beneficially Owned by Each Reporting Person
	5,217,731 Ordinary Shares
10.	Check if the Aggregate Amount in Row (9) Excludes Certain Shares
	☐
11.	Percent of Class Represented by Amount in Row (9)
	11.0%**
12.	Type of Reporting Person:
	CO

*See Item 4.

** Based on 47,307,000 Ordinary Shares issued and outstanding as of August 18, 2024 (as reported by the Issuer in Exhibit 99.1 to its Report on Form 6-K filed with the Securities and Exchange Commission on August 26, 2024).

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Item 1.

(a)	Name of Issuer:

Perion Network Ltd. (the “Issuer”).

(b)	Address of Issuer’s Principal Executive Offices:

Azrieli Center 1, Building A, 4th Floor, 26 Harokmim St. Holon, Israel 5885849

Item 2.

(a)-(c)

Name of Person Filing, address and citizenship:

The following entity is referred to as the “Reporting Person” in this Statement:

Harel Insurance Investments & Financial Services Ltd., an Israeli public company, with a principal business address at Harel House; 3 Aba Hillel Street; Ramat Gan 52118, Israel.

(d)	Title of Class of Securities:

Ordinary Shares, par value NIS 0.03 per share (the “Ordinary Shares”).

(e)	CUSIP Number:

M78673114

Item 3.

If this statement is filed pursuant to §§240.13d-1(b) or 240.13d-2(b) or (c), check whether the person filing is a:

Not Applicable.

Item 4.

Ownership

Of the 5,217,731 Ordinary Shares reported in this Statement as beneficially owned by the Reporting Person (i) 5,035,162 Ordinary Shares are held for members of the public through, among others, provident funds and/or mutual funds and/or pension funds and/or insurance policies and/or exchange traded funds, which are managed by subsidiaries of the Reporting Person, each of which subsidiaries operates under independent management and makes independent voting and investment decisions and (ii) 182,569 Ordinary Shares are beneficially held for its own account. Consequently, this Statement shall not be construed as an admission by the Reporting Person that it is the beneficial owner of more than 182,569 Ordinary Shares as of September 30, 2024. The Reporting Person first beneficially owned Ordinary Shares exceeding 10% of the Company’s issued and outstanding shares on July 9, 2024, on which date, the Reporting Person beneficially owned (i) 4,621,947 Ordinary Shares for members of the public through, among others, provident funds and/or mutual funds and/or pension funds and/or insurance policies and/or exchange traded funds, which are managed by subsidiaries of the Reporting Person, each of which subsidiaries operates under independent management and makes independent voting and investment decisions and (ii) 182,434 Ordinary Shares for its own account. Consequently, this Statement shall not be construed as an admission by the Reporting Person that it is the beneficial owner of more than 182,434 Ordinary Shares as of July 9, 2024.

Except as set forth above, see items 5-11 of the cover pages hereto for beneficial ownership, percentage of class and dispositive power of the Reporting Person, which are incorporated herein.

Item 5.

Ownership of Five Percent or Less of a Class

If this statement is being filed to report the fact that as of the date hereof the reporting person has ceased to be the beneficial owner of more than 5 percent of the class of securities, check the following ☐.

Item 6.

Ownership of More than Five Percent on Behalf of Another Person

Not Applicable.

Item 7.

Identification and Classification of the Subsidiary, Which Acquired the Security Being Reported on by the Parent Holding Company

Not Applicable.

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Item 8.

Identification and Classification of Members of the Group

Not Applicable.

Item 9.

Notice of Dissolution of Group

Not Applicable.

Item 10.

Certification

By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under §240.14a-11.

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SIGNATURES

After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

October 15, 2024

	HAREL INSURANCE INVESTMENTS AND FINANCIAL SERVICES LTD.
	BY: /s/ Alon Kaufman
	Name, Title: Alon Kaufman, Vice President

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