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Share Name | Share Symbol | Market | Type |
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Marin Software Incorporated | NASDAQ:MRIN | NASDAQ | Common Stock |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
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0.00 | 0.00% | 2.45 | 2.38 | 2.93 | 0 | 09:00:36 |
Facebook Campaign Structure Updates Will Streamline Marketers' Workflow Within the Marin Software Platform
SAN FRANCISCO, CA--(Marketwired - Mar 4, 2014) - Marin Software (NYSE: MRIN), provider of a leading Revenue Acquisition Management platform for advertisers and agencies, today announced it will support Facebook's new ad campaign structure. Marin will release full support of the new campaign structure March 14th.
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"Today's digital marketer rarely limits their ad program to a single channel," said Matt Ackley, chief marketing officer at Marin Software. "Facebook adopting the common ad taxonomy of search and display should help streamline campaign set-up, management, and reporting for multi-channel advertisers. Marin customers, in particular, will gain a new level of cross-channel congruency."
Forward-Looking Statements
This press release contains forward-looking statements including, among other things, statements regarding Marin Software's support of Facebook's new campaign structure and the impact of Facebook's new campaign structure on advertisers in general and Marin Software customers specifically. These forward-looking statements are subject to the safe harbor provisions created by the Private Securities Litigation Reform Act of 1995. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to errors or delays in Facebook's implementation of its new campaign structure or in Marin's support of the new campaign structure; adverse changes in general global economic or market conditions; delays, reductions or slower growth in the amount spent on online and mobile advertising, particularly on Facebook; and unforeseen developments in the digital advertising industry generally, technological changes; competition; and the fact that the social media advertising market is an emerging market and rapidly evolving. These forward looking statements are based on current expectations and are subject to uncertainties and changes in condition, significance, value and effect as well as other risks detailed in documents filed with the Securities and Exchange Commission, including our most recent report on Form 10-K and current reports on Form 8-K that we may file from time to time. Marin Software assumes no obligation to, and does not currently intend to, update any such forward-looking statements after the date of this release.
About Marin Software
Marin Software Incorporated (NYSE: MRIN) provides a leading Revenue Acquisition Management platform used by advertisers and agencies to measure, manage and optimize more than $6 billion in annualized ad spend. Offering an integrated platform for search, display, social, and mobile advertising, Marin helps advertisers and agencies improve financial performance, save time, and make better decisions. Headquartered in San Francisco, with offices worldwide, Marin's technology powers marketing campaigns in more than 160 countries. For more information about Marin's products, please visit: http://www.marinsoftware.com/solutions/overview.
Facebook® is a registered trademark of Facebook Inc.
Media Contact: Greg Kunkel Corporate Communications Marin Software 415-857-7663 press@marinsoftware.com
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