Bridgeline Digital Announces Product Rebrand with Launch of New Website

Bridgeline Digital, Inc. (NASDAQ:BLIN), a provider in cloud-based Web Content Management, eCommerce and Marketing Automation software, announced today the launch of their newly rebranded product suite, Bridgeline Unbound.

Bridgeline’s strategic development includes a rebrand of its iAPPS platform as the “Bridgeline Unbound Platform”. This highly customizable, cloud-based solution provides customers with unbound or endless opportunity for creating web-based solutions ranging from tailored landing pages with marketing automation to robust marketing and eCommerce sites to complex, custom applications that deeply integrate with third-party systems.

Potential customers and partners can visit the new website, www.bridgeline.com, to discover the products and services offered in the Bridgeline Unbound product suite and explore the limitless possibilities for implementations. The unified product suite consists of a broad set of digital experience management capabilities including web content management, marketing automation, eCommerce, analytical insights, and social media management. Those interested can learn more via Bridgeline’s customer success stories or by requesting a product demonstration.

The company’s refreshed brand and website employs a modern design approach, dynamic motion graphics and engaging content to promote a newly-invigorated brand identity; "attract, engage, nurture and convert.” The Bridgeline unified product suite “bridges” the gaps between content, marketing, commerce, social and insights.

“This is just the beginning of a very exciting and transformational time for Bridgeline Digital,” said Ari Kahn, Bridgeline's President and Chief Executive Officer. "Our new brand identity, bolstered by a refreshed website, greatly supports our product vision and mission as well as our commitment of innovation to our customers and partners.”

About Bridgeline Digital

Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their complete digital experience – from websites and intranets to online stores and marketing campaigns. Bridgeline’s Unbound (formerly iAPPS) platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to ensure marketers deliver digital experiences that attract, engage and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call [phone].

Carl PrizziBridgeline Digital, IncSVP Products & [e-mail]