Baidu’s DU Battery Saver Surpasses 400 Million Downloads Worldwide, Gets Version 4.0 Upgrade

New version cuts down on RAM and CPU consumption to boost battery savings

Baidu, Inc. (NASDAQ: BIDU), the leading Chinese language Internet search provider, today announced that it has released version 4.0 of its popular Android app DU Battery Saver in celebration of the app surpassing 400 million downloads worldwide.

According to the app developers, DU Battery Saver has gotten extremely popular in India, the United States, Brazil, Indonesia and Mexico. The U.S. in particular was the source of a lot of growth in 2015, which indicates that smartphone battery life is a shared pain point between users in emerging and developed markets, they said.

In addition to releasing the 4.0 version of DU Battery Saver, the Baidu Mobile Apps team has also published a white paper research study on global smartphone trends. The paper incorporates user behavioral data from both DU Battery Saver and DU Speed Booster covering over 200 countries, and is available for download on the Baidu Global website.

Version 4.0 of DU Battery Saver introduces the following new features:

1. Improved battery accuracy - Faster, more accurate battery consumption readings with more thorough assessments and solutions;

2. Optimized engine - Greatly improved the app’s Aurora Engine to consume less RAM and CPU, and boost battery savings;

3. Completely streamlined design - DU Battery Saver’s interface has been completely redesigned for a cleaner, simpler experience;

4. Lighter build - Slimmed down the app install size to occupy less space on users’ devices.

To download DU Battery Saver for free, visit the product’s Google Play page at: http://bit.ly/DUBatterySaver1

About Baidu

Baidu, Inc. is the leading Chinese language Internet search provider. As a technology-based media company, Baidu aims to provide the best and most equitable way for people to find what they're looking for. In addition to serving individual Internet search users, Baidu provides an effective platform for businesses to reach potential customers. Baidu's ADSs trade on the NASDAQ Global Select Market under the symbol "BIDU". Currently, ten ADSs represent one Class A ordinary share.

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Baidu, Inc.Josh Fenn, [e-mail]