Sales OnLine Direct Changing Name to Paid, Inc., Trading Symbol to (OTCBB: PAYD) Effective December 8, 2003

Sales OnLine Direct Changing Name to Paid, Inc., Trading Symbol to (OTCBB: PAYD)
Effective December 8, 2003
-- Mandatory exchange of stock certificates required -- Stock to be issued in
name of beneficial owner 


WORCESTER, Mass., Dec. 5  /PRNewswire-FirstCall/ -- Sales OnLine Direct, Inc. 
(BULLETIN BOARD: PAID)  announced today that it would begin trading under the
new trading symbol  (BULLETIN BOARD: PAYD)  and the new CUSIP number 69561N105
effective December 8, 2003, concurrent with the Company's name change to Paid,
Inc.  The Company will continue to trade on the Over the Counter Bulletin
Board.

As part of the trading symbol and CUSIP number change, all stock certificates
representing shares of common stock of the Company must be exchanged for new
certificates.  After December 8, 2003, all issued and outstanding shares of
Sales OnLine Direct's current common stock will cease to represent an interest
in the Company and will only represent a right to be exchanged for new shares of
Paid, Inc.

Stock Certificate Exchange Procedure:

Stockholders who have in their possession the paper stock certificates should
read and carefully complete the Letter of Transmittal provided by Olde Monmouth
Stock Transfer which will be available online at
http://www.paid.com/investor.shtml.  Then forward the completed Letter of
Transmittal together with the stock certificate via an insured, traceable
delivery service to the Company's exchange agent, Olde Monmouth Stock Transfer,
(Olde Monmouth Stock and Transfer, 200 Memorial Parkway, Atlantic Highlands, NJ
07716. Note that there is no need to, and nor should stockholders, endorse the
stock certificate.

Stockholders who hold their shares in street name with a broker should confirm
with their broker that the broker is including their name on the list of
beneficial owners being submitted to the Company's exchange agent.  These
stockholders will not be required to take any further action, unless their
broker tells them otherwise.

About Sales OnLine Direct and Rotman Auction

Sales OnLine Direct, http://www.paid.com/, soon to be known as Paid, Inc.,
maintains and develops portals and web sites for various companies and
industries. The Company has focused its efforts on the antique and collectible
industry, offering the "Ask the Appraiser" online appraisal service, marketing
and publishing the "Maloney's Antiques and Collectibles Resource Directory" and
developing web sites that enhance the user's experience. Through web hosting and
managed services, Sales OnLine Direct has provided e-business solutions to many
different companies including their own Rotman Auction division. This division
sells tens of thousands of items per year through auction, direct sales, and
special events and is a certified eBay Platinum Power Seller. The Company has
developed its patent pending "AI Suite" (http://www.auctioninc.com/) of software
to increase revenues and reduce overhead for sellers on eBay, and offers these
essential e-tools to other companies. Through recent initiatives, Sales OnLine
Direct is establishing itself as one of the most important collectibles portals,
and online auction services and technology providers to the collectibles
industry. The Company's common stock is traded on the Nasdaq OTC Bulletin Board
under the symbol "PAID" through December 5, 2003 and under the symbol "(OTC:
PAYD) (BULLETIN BOARD: PAYD) " beginning December 8, 2003.

Forward Looking Statements

This Press Release contains forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934 that are based upon current expectations or beliefs, as
well as a number of assumptions about future events, including matters related
to the Company's operations. Although the Company believes that the expectations
reflected in the forward-looking statements and the assumptions upon which they
are based are reasonable, it can give no assurance that such expectations and
assumptions will prove to have been correct. The reader is cautioned not to put
undue reliance on these forward-looking statements, as these statements are
subject to numerous factors and uncertainties.  In addition, other factors that
could cause actual results to differ materially are discussed in the Company's
most recent filings, including Form 10-KSB with the Securities and Exchange
Commission. 

DATASOURCE: Sales OnLine Direct, Inc.



CONTACT:  Media Contact: Julie Shepherd of Accentuate PR,

[phone], ; or Investor Contact, Dennis Evanson of Sales

OnLine Direct, [phone], 



Web site:  http://www.paid.com/

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