BFC Financial Corporation to Host Investor Luncheon Meeting in Atlanta

FORT LAUDERDALE, Fla., Aug. 31  /PRNewswire-FirstCall/ -- BFC Financial Corporation ("BFC") (NYSE Arca: BFF), the Florida-based holding company that invests in and acquires diverse operating businesses, today announced that its Chief Financial Officer, George Scanlon will host an Investor Luncheon Meeting in Atlanta, Georgia.  During the investor luncheon meeting, Mr. Scanlon will give a presentation on BFC followed by a question and answer session.

The meeting will be held on Wednesday, September 5, 2007 beginning at 12:00 Noon at The Clubhouse.  The Clubhouse restaurant is located at 3393 Peachtree Road NE, Lenox Square, Atlanta, Georgia.

To RSVP please contact the Investor Connection at 1-888-977-9766 or Investor Relations at BFC at 954-940-4994.

The slide presentation discussed at the meeting will be available on BFC's website located at http://www.bfcfinancial.com/.  To access the slides, go to the investor relations section and click on the "presentations" button.  Copies of the presentation can also be received via email, fax or postal service by contacting BFC's Investor Relations department at the address provided at the end of this release.

About BFC Financial Corporation BFC Financial Corporation (NYSE Arca: BFF) is a diversified holding company that invests in and acquires private and public companies in different industries. BFC is typically a long-term, "buy and hold" investor whose direct and indirect, diverse ownership interests span a variety of business sectors, including consumer and commercial banking; homebuilding; development of master-planned communities; the hospitality and leisure sector through the development, marketing and sales of vacation resorts on a time-share, vacation club model; the restaurant and family dining business, and real estate investment banking and investment services. BFC's current major holdings include a controlling interest in BankAtlantic Bancorp and its subsidiary, BankAtlantic; BankAtlantic Bancorp's 16% ownership in Stifel Financial Corporation; a controlling interest in Levitt Corporation, which includes its subsidiaries Levitt and Sons(TM) and Core Communities; Levitt Corporation's 31% ownership interest in Bluegreen Corporation; a minority interest in the national restaurant chain, Benihana, Inc. and Cypress Creek Capital, a wholly- owned subsidiary.

   BFC Contact Info:
   Investor and Corporate Communications:
   Sharon Lyn, Vice President
   Email: 
   Investor Relations:
   Leo Hinkley, Senior Vice President
   Email: 

   Mailing Address and Telephone:
   BFC Financial Corporation
   Attn: Investor Relations
   2100 West Cypress Creek Road
   Fort Lauderdale, FL 33309
   Phone: [phone]
   Fax: [phone]


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DATASOURCE: BFC Financial Corporation



CONTACT:  Investor and Corporate Communications, Sharon Lyn, Vice

President, ; or Investor Relations, Leo Hinkley,

Senior Vice President, , both of BFC

Financial Corporation, [phone]



Web site:  http://www.bfcfinancial.com/ 

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