WLFI's Tammy Phillips Fitness(R) Signs 29 Agreements in First Month

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Weight Loss Forever (MM)	NASDAQ:WLFI	NASDAQ	Common Stock

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WLFI's Tammy Phillips Fitness(R) Signs 29 Agreements in First Month

07/05/2004 12:32pm

PR Newswire (US)

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WLFI's Tammy Phillips Fitness(R) Signs 29 Agreements in First Month HEATHROW, Fla., May 7 /PRNewswire-FirstCall/ -- Weight Loss Forever International, Inc. (BULLETIN BOARD: WLFI) announced today that Tammy Phillips Fitness(R) Boot Camps LLC (TPF), a WLFI co-venture partnership, logged twenty-nine (29) agreements for franchises in the month of April. The success in the greater metro areas of Nashville, TN and Ashville, N.C. is the first stage of a three-month expansion program. In a report to the WLFI board, TPF President Tammy Phillips stated, "We are well along the way to achieving our goal of signing preliminary agreements for seventy-five (75) new franchises in 3 months. The promotional program has generated upwards of 100+ calls in each market. As requested, most of the applicants have visited http://www.beverlyhillsweightloss.com/NewsRel.php for further information about the company's progress and branding program. They are coming prepared to sign up." WLFI Director of Communications Tim Murray said, "The board believed that the WLFI -- TPF partnership would quickly provide financial returns. Now the numbers are in and everyone has given Ms. Phillips and her marketing team a full vote of confidence." The company expects the new revenue stream in place within 30 days. WLFI has engaged in a wide range of branding activities for Tammy Phillips Fitness(R) including press relations, collateral materials, radio commercials and team captain training programs. Recently the company signed with Web Imagineering Group to develop http://www.tammyphillipsfitness.com/, which will be used for expanding awareness of the franchise, to promote the program to new enrollees as well as acting as the communication hub for the entire organization. Seven (7) additional cities have been scheduled for franchise expansion for May thru mid-June. About The Company Weight Loss Forever International is a Franchise Management Company currently operating 44 clinics under four brands, Weight Loss Forever(R), Beverly Hills Weight Loss & Wellness(R). Beverly Hills Nutritional Services(R) and Tammy Phillips Fitness(R). The branding strategy of Tammy Phillips Fitness(R) is a cornerstone of the WLFI expansion strategy. This release may contain forward-looking statements that involve risks and uncertainties, including without limitation, acceptance of the company's products, increased levels of competition, product and technological changes, the company's dependence upon financing and third-party suppliers, and other risks detailed from time to time in the company's federal filings, annual report, offering memorandum, or prospectus. Specifications are subject to change without notice. DATASOURCE: Weight Loss Forever International, Inc. CONTACT: Mr. Tim Murray of WLFI, +1-866-244-9534, Web site: http://www.brokerelations.com/ http://www.beverlyhillsweightloss.com/ http://www.tammyphillipsfitness.com/

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