WLFI Seals Fourth 'Platinum Area Developer' Agreement Covering Five Million New Prospects

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Weight Loss Forever (MM)	NASDAQ:WLFI	NASDAQ	Common Stock

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WLFI Seals Fourth 'Platinum Area Developer' Agreement Covering Five Million New Prospects

08/06/2004 12:30pm

PR Newswire (US)

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WLFI Seals Fourth 'Platinum Area Developer' Agreement Covering Five Million New Prospects HEATHROW, Fla., June 8 /PRNewswire-FirstCall/ -- Weight Loss Forever International (OTC:WLFI) (BULLETIN BOARD: WLFI) , announced today that it has signed its fourth recent "Platinum Area Developer" agreement for its Beverly Hills Weight Loss & Wellness(R) division. The agreement with Bayou Wellness LLC covers the entire state of Louisiana, which has an estimated population of five million people. "This agreement is a corner piece for the successful franchising of Beverly Hills Weight Loss & Wellness west of the Mississippi," said Michael D'Apolito, WLFI CEO. The exclusive developer agreement covers the entire state of Louisiana, now amassing a population of five (5) million people. WLFI has stated that additional new "Platinum Area Development" agreements are forthcoming. "Now we're working to fill the states between Louisiana and Arizona with agreements." The "WLFI Platinum Area Developer" agreement entitles qualified investors to significant financial incentives, funding resources and franchise privileges more broad than typical area development agreement. The entitlements are contingent upon opening numerous franchises simultaneously according to a rigid timetable that dictates the area developer must open a minimum of twenty (20) units in a five-year period. Bayou Wellness LLC is now identifying potential locations for their first clinic. WLFI recently released a mid-year report concerning the success of its area developer expansion program along with the other five elements of the company's 2004 strategic expansion plan (see: http://www.beverlyhillsweightloss.com/NewsRel.php) The company now has agreements in place for: 1) upper New York state 2) Central Florida 3) Marcopia county, Arizona and 4) Louisiana. About WLFI Weight Loss Forever International is a franchise management company currently operating 46 clinics under four brands, Weight Loss Forever(R), Beverly Hills Weight Loss & Wellness(R), Beverly Hills Nutritional Services(R) and Tammy Phillips Fitness(R). For WLFI Company and Franchising Information Contact: Mr. Tim Murray at 1-866-244-9534 (WLFI) or http://www.brokerelations.com/ http://www.beverlyhillsweightloss.com/NewsRel This release may contain forward-looking statements that involve risks and uncertainties, including without limitation, acceptance of the company's products, increased levels of competition, product and technological changes, the company's dependence upon financing and third-party suppliers, and other risks detailed from time to time in the company's federal filings, annual report, offering memorandum, or prospectus. Specifications are subject to change without notice. DATASOURCE: Weight Loss Forever International CONTACT: Tim Murray of Weight Loss Forever International, +1-866-244-9534, or Web site: http://www.brokerelations.com/ http://www.beverlyhillsweightloss.com/NewsRel

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WLFI Weight Loss Forever (MM)