DALLAS, June 14,
2024 /PRNewswire/ -- The Yadot Group, a global
advertising services group, announced today that it has agreed to
acquisition terms with Outside People, an internationally
recognized production company.
Following the acquisition, Outside People will work
synergistically with Yadot Studios, a majority-owned production
company already under the group's umbrella.
The symbiotic cross-over between Yadot Studios and Outside
People provides a unique advantage in the agency and production
marketplace, in-house speed and efficiency without forcing clients
to work with just a couple directors but an entire roster
of Hollywood-level talent.
Kyle Borgman, Chairman and CEO of
The Yadot Group, said "We are delighted to have finalized terms
with Outside People. This deal represents another step forward in
expanding our international presence and creative capabilities for
our brands."
Chad Ostrom, Founder and
Executive Producer of Outside People, said "The ecosystem that The
Yadot Group is creating is truly unique in the advertising space.
Specifically, the ability to bridge creative and production for
global and multi-national brands is more exciting than I can
explain."
Although this is deal one for The Yadot Group under Kyle's
leadership, he seems to expect many more soon.
"We're in the acquisitions business, plain and simple," Kyle
explained, "Our aim is to build the largest, and more importantly,
most effective advertising services group in the world and that
will not happen organically. We're shopping in good and bad
economies."
Media Contact:
Andrew Gregg
agregg@yadotmedia.com
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SOURCE The Yadot Group