DENVER, Aug. 20,
2024 /PRNewswire/ -- Startek, a global leader in
customer experience management solutions, today announced the
acquisition of a controlling interest in Intelling, a United Kingdom-based customer acquisition and
retention specialist. This strategic move is set to bolster
Startek's footprint in the U.K. market and expand its service
portfolio, providing enhanced value to clients worldwide.
Founded in 2012, U.K. based Intelling specializes in
providing bespoke services in the customer acquisition and customer
retention space. Intelling proficiently focuses on securing,
supporting and retaining customers and runs successful customer
acquisition, management and retention campaigns with blue-chip
brands from its delivery locations that are spread across the U.K.,
South Africa and India. Intelling's founder Phil Morgan will continue to lead the business
supported by other senior colleagues, Steve
Taylor and Craig Winnard.
The acquisition aligns with Startek's vision of leveraging
technology to deliver a comprehensive set of CX services across
markets. Intelling's expertise in customer acquisition and
retention complements Startek's existing capabilities in customer
care to create and deliver memorable personalized experiences
across the complete customer journey for brands across the
globe. Intelling's established operations in the U.K., Startek
will immediately gain a robust presence, enabling it to offer
digital CX services to both existing and new clients in UK.
Startek's strong delivery presence across USA, Latin
America, Asia, Australia and South
Africa, along with its award-winning Generative AI powered
Startek Agent AI Suite will enable Intelling's clients to access
the best-in-class digitally enabled CX services delivered by a
single unified global operating model.
Global CEO of Startek Bharat Rao said, "This partnership with
Intelling is a strategic milestone for Startek that will expand our
footprint in the U.K. market and allow us the ability to enhance
our service offerings globally. Integrating Intelling's
expertise in customer acquisition and retention with our global
operations, we are poised to deliver greater value to our clients.
This move underscores our commitment to driving innovation,
achieving operational excellence and creating sustainable growth
opportunities for our clients and employees."
Intelling Founder and CEO Phil
Morgan shared his enthusiasm, noting, "Joining forces with
Startek marks an exciting new chapter for Intelling. Our clients
and employees will benefit from its scale, expanded service
offerings and global footprint as we continue to deliver superior
customer experiences for our clients. Our combined resources and
expertise will create new opportunities for growth and innovation.
We are confident that bringing together our stellar teams will
result in even greater innovation and tremendous outcomes for our
clients. I'd also like to thank all those involved in delivering
this successful transaction."
BDO LLP acted as financial advisor to Intelling while Beyond
Corporate and Simmons & Simmons advised on legal matters.
Quillon Partners advised Startek on the transaction.
This acquisition marks a significant step forward for both
companies and we look forward to a future of shared success and
growth.
About Startek®
For more than 35 years, Startek has delivered customer
experience (CX) excellence for the world's leading brands. Spread
across 12 countries, our 38,000 associates create memorable,
personalized experiences in both voice and non-voice channels. Our
clients span from Fortune 500s to fast-growing startups in a
diverse range of industries including cable, media and telecom;
travel and hospitality; retail and e-commerce, and banking and
financial services.
To learn more visit www.startek.com and follow us
on LinkedIn.
About Intelling
Formed in 2012 Intelling is customer management business that
uses a combination of clever communication, powerful data and
motivated people to grow our clients' businesses. By taking
ownership of full customer lifecycles and nurturing them through
the use of a unique data ecosystem, omnichannel approach and
technology stack with solutions delivered across the UK,
South Africa and India. Intelling adds significant value for
our blue chip clients by delivering cost savings, revenue growth
and operational efficiency.
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SOURCE Startek