STōK is also celebrating Wrexham AFC's success by giving away
a trip to Wrexham
BROOMFIELD, Colo., July 19, 2024 /PRNewswire/ --
STōK® Cold Brew Coffee, a leader in multi-serve
Ready to Drink Coffee, is celebrating its continued
sponsorship of Wrexham AFC by unveiling limited-edition Wrexham
AFC-branded bottles of STōK Cold Brew, just in time for the Club's
visit to the US and Canada
for six pre-season matches. A brand known for making bold moves
with its unapologetic support for Wrexham AFC, the co-branded
packaging was unveiled at last night's LA kick-off party for
the Wrex Coast Tour. The limited-edition bottles can be found
on shelves in the US now across the two most popular
STōK flavors: Unsweet and Not Too Sweet.
The only people more passionate than STōK Cold Brew fans are
football fans. That's why in addition to showing support for
Wrexham AFC with these limited-edition bottles, STōK is giving cold
brew and Wrexham AFC-obsessed fans in the U.S. a chance to win
several over-the-top prizes, including:
- A trip to the famous STōK Cae Ras in Wales to see a Wrexham AFC match live
- A one-year supply of STōK Cold Brew Coffee
- A sweet gift card for Wrexham AFC swag
The sweepstakes and limited-edition bottles were announced in a
new video today created by Co-Chairman Ryan Reynolds' Maximum Effort.
Fans can enter to win these prizes at SToKWrexhamSweepstakes.com
or by scanning the QR code found attached to the limited-edition
Wrexham AFC-branded STōK bottles in stores now. Additionally, fans
can enter via Instagram by publicly posting a photo of themselves
with a bottle of STōK Cold Brew and including the hashtag
#SToKWrexhamSweepstakes. There is no purchase necessary to enter
the sweepstakes. The rules and more information on the sweepstakes
can be found here. Must be US resident, 18+; Ends 11:59pm ET on 9/15/24.
STōK is all about making bold moves, which is why in 2023 the
brand became the official sponsor of the Wrexham AFC stadium, the
STōK Cae Ras. Despite not selling its cold brew in the UK, STōK is
as invested in Wrexham AFC's success as it is in cold brew coffee,
extending well beyond the STōK Cae Ras sponsorship.
"Given our all-in obsession of Wrexham AFC, adding the Wrexham
crest to our bottles seemed like the next bold move for STōK to
make," said Brittney Polka, Vice
President of Ready to Drink Beverages at Danone North America.
"After building a connection with the town and the people, we can't
wait to raise our LTO bottles of STōK Cold Brew to cheer on the Red
Dragons throughout the upcoming Wrex Coast Tour in our own
backyard."
"STōK continues to be an amazing partner for Wrexham AFC,
and their all-in support is felt on both sides of the Atlantic and
beyond. This is another great illustration of that, and an example
of how partnerships can align brands together," said Michael Williamson, CEO of Wrexham AFC. "Seeing
the Wrexham crest on STōK bottles in stores across the US is a
great opportunity to further the Club's exposure, while also
aligning our fans and STōK's customers. The STōK Sweepstakes
offers an incredible experience for someone to come and visit us at
the STōK Cae Ras, while drinking one of their
favorite beverages, and we look forward to welcoming the lucky
winner to North Wales."
For fans attending the Wrexham AFC match in Vancouver, Canada, and those following along
at home, make sure to purchase tickets to attend or
stream Men in Blazers' live show, Wrexham AFC on Stage,
presented by STōK Cold Brew Coffee, on July
25, where Roger Bennet and
Humphrey Ker from the largest
soccer-focused media company in North
America will discuss highlights from Wrexham AFC's magical
season.
Follow @Wrexham_AFC, @stokcoldbrew and visit stokbrew.com
for more information. Be sure to use the STōK store
locator to find a bottle near you.
About STōK™ Cold Brew
STōK Cold Brew was founded on the belief that there's a better way
to do everything. Brewed low and slow, we believe in time and
patience, not heat. STōK offers a variety of cold brews in
multi-serve formats to satisfy those who are obsessed with a
growing taste for higher quality. For more information on how STōK
delivers on bold and smooth coffee, visit SToKColdBrew.com and join
the conversation @SToKcoldbrew on Instagram and @SToKcoldbrew
on TikTok.
About Danone North America
Danone North America is a purpose-driven company and an industry
leader in the food and beverage category. As a Certified B
Corporation®, Danone North America is committed to the
creation of both economic and social value, while nurturing natural
ecosystems through regenerative agriculture. Our strong portfolio
of brands includes: Activia®, DanActive®,
Danimals®, Dannon®, evian®, Follow
Your Heart®, Happy Family® Organics,
International Delight®, Light + Fit®,
Oikos®, Silk®, So Delicious® Dairy Free,
STōK®, Too Good & Co™, and YoCrunch®.
With more than 6,000 employees and 16 production locations across
the U.S. and Canada, Danone North
America's mission is to bring health through food to as many people
as possible. For more information on Danone North America's B Corp™
status,
visit: https://www.bcorporation.net/en-us/find-a-b-corp/company/danone-north-america/
About Wrexham AFC
Wrexham Association Football Club
are based in Wrexham, North Wales,
and after securing a second consecutive promotion will compete in
League One for the 2024/25 season. Formed in 1864, they are the
oldest club in Wales and the third
oldest professional team in the world. Wrexham have won the Welsh
Cup a record 23 times and beaten some of the biggest clubs in the
game in the English FA Cup and UEFA European Cup Winners Cup. The
STōK Cae Ras, home to Wrexham AFC, is the world's oldest
international stadium that still continues to host international
games. Wrexham AFC is owned by Rob
McElhenney and Ryan Reynolds.
The goal of the new owners is to grow the team and establish
Wrexham AFC as a Premier League club in front of increased
attendances, and in an improved stadium, while making a positive
difference to the wider community in Wrexham. This goal is being
pursued through four guiding principles: i) to protect the heritage
of Wrexham AFC; ii) to reinforce the values of the community; iii)
to use Rob and Ryan's resources to grow the exposure of the club at
home and abroad; and iv) to create a winning culture. For more
information, please visit wrexhamafc.co.uk.
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SOURCE STōK Cold Brew