SHANGHAI, Sept. 30,
2024 /CNW/ -- On September 29,
2024, the Oriental Pearl Tower, a defining feature of
Shanghai's skyline, marked a
significant achievement by welcoming its 100 millionth visitor. The
milestone not only highlights the enduring popularity of the
landmark but also underscores Shanghai's prominence as a leading destination
on the international tourism map. The lucky visitor,
Peter Baur from Germany,
received a commemorative certificate from Deputy Mayor Liu Duo and a miniature replica of the tower
from Deputy Director Fang Shizhong of the Publicity Department of
Shanghai Municipal Committee of CPC. During an interview, Baur said
he is a math and physics teacher at a German high school. After
retiring this year, he and his wife came to China for a trip. He shared his deep gratitude
for the recognition and his admiration for Shanghai's panoramic views and diverse
mementos, promising to revisit. As the tower steps into a new era,
it is dedicated to creating diverse tourism experiences, ensuring
every visitor's experience exceeds expectations and offers
exceptional hospitality. Furthermore, the celebration of its 30th
anniversary will continue with a line-up of events and activities
designed to surprise and delight.
The 'SHANGHAI' pop-up
installation, an initiative by the Shanghai Municipal
Administration of Culture and Tourism, has captured the imagination
of visitors with its remarkable creativity and aesthetic
brilliance. The installation, designed by artist Tore Claesson, features a dynamic blend of
vibrant colors and geometric shapes that symbolize Shanghai's leadership in technology and
business through upward-pointing triangles and the significance of
the Huangpu River through an S-shaped curve. This artistic endeavor
effectively captures the essence of Shanghai's vibrant and diverse urban culture.
In recognition of Claesson's significant contributions, Zhong
Xiaomin, director of the Shanghai Municipal Administration of
Culture and Tourism, presented him with gifts that are
quintessentially Shanghai.
Anticipated to attract numerous visitors for photo opportunities,
the installation is set to become a key element of Shanghai's international branding efforts.
The recent event highlighted Shanghai's urban allure and reinforced its
ambition to be the premier destination for inbound tourism in
China. Shanghai has welcomed over 3 million
international visitors in just the first half of the year,
demonstrating a staggering 140% growth compared to the previous
year. To maintain this momentum, Shanghai has created over 120 curated travel
itineraries and enhanced services, making visits to the city more
appealing to international travelers.
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SOURCE Shanghai Municipal Administration of Culture and
Tourism