PriceSpider Reduces Friction in the Omnichannel Shopper Journey with the Launch of Its New Local Shopping Experience
11 July 2024 - 2:00PM
PriceSpider, the market leader in brand commerce enablement
solutions, which manages more retailer relationships in more
countries than anyone else, today announced new Local Shopping
Where to Buy capabilities as part of its award-winning Shoppable
solutions. Complementing PriceSpider’s existing online Where to Buy
technology, Local Shopping allows brands to increase store visits
and conversions from brand.com traffic by enabling local store
search and product availability.
According to EMARKETER, the majority of U.S. retail sales still
take place in physical stores, despite consumers spending more time
online. The new solution enables brands to leverage digitally
forward strategies to increase in-store conversions.
“Our team is constantly innovating to empower brands to deliver
seamless shopping experiences, both online and offline,” said
Anthony Ferry, Co-Founder and CEO of PriceSpider. “With these
latest advancements to commerce enablement solutions, we are
supporting brands to offer shoppers greater flexibility when it
comes to their shopping experience, resulting in increased sales
and brand engagement.”
For brands that typically drive in-store shopping behavior or
click-and-collect shopping trips, this new Where to Buy experience
makes it easier for shoppers to find desired products at stores in
their area. By reducing friction in the path to purchase, brands
can increase sales from ecommerce traffic that converts to in-store
shopping trips.
PriceSpider’s new local shopping experience enables brands
to:
- Help shoppers easily find desired products or brands at the
local stores where they shop
- Display products that are available at individual store
locations
- Provide in-store shopping options based on product
availability
As part of the new feature rollout, PriceSpider also announced
API support for its Where to Buy technology, allowing brands to
build their own experiences on their site using PriceSpider's
best-in-class store and product data collection. Together, these
new capabilities further PriceSpider’s vision of a seamless
shopping experience and put control back in the hands of
brands.
For more information about PriceSpider, please visit
www.pricespider.com.
About PriceSpiderPriceSpider is reinventing the
way brands conduct commerce with data solutions that help them
deliver the shopping experiences today’s shoppers demand. For more
than 20 years, our platform has helped the world’s most loved
brands streamline the path to purchase and collect actionable
insights about their products – and their customers. With more
retailer relationships in more countries than anyone else, we help
brands build seamless omnichannel experiences—with ecommerce
solutions that empower their customers to easily find the products
they’re looking for, get the best possible price and make every
moment shoppable. Visit www.pricespider.com to learn more.
Media Contact For
PriceSpider:Angela PetersenSamsonPRAngela@SamsonPR.com