Agency Appoints New President and Chief
Communications Officer to Lead Division and Fuel Client
Growth
AUSTIN,
Texas, July 17, 2024 /PRNewswire/ -- Digital HQ,
a premier creative and strategic agency acclaimed for bringing
breakthrough marketing strategies to nationally recognized brands
and global agencies, announced today the launch of its
communications division, specializing in executive visibility and
leadership, public and media relations strategy, affiliate PR, and
corporate and crisis communications. Communications and Public
Relations leader, Jacqueline Keidel
Martinez, has been named President and Chief Communications
Officer of Digital HQ and its newest initiative.
In an age of infinite scrolling and endless content consumption,
brands can often undervalue the power of creativity and overlook
how "traditional communications" can be used to capture audiences
and build loyalty within the digital space. Digital HQ's modern
communications approach is a direct result of the battle to connect
with consumers in an ever-changing and oftentimes cluttered media
landscape. The agency will focus on cutting through content noise
while delivering scalable solutions that can boost a brand's
reputation and transform its competitive position within the
marketplace.
"Digital HQ's new communications division is centered around a
more cohesive process to deliver scalable solutions for clients,"
said Hillary Applegate, Founder and
CEO of Digital HQ. "Our communications initiative requires a leader
with creative vision and the keen ability to find opportunities
that build meaningful connections. Jacqueline's passion for
synergizing digital and traditional strategies into a modern
communications approach makes her a superior choice to take on this
ambitious role."
Keidel Martinez is responsible
for implementing brand building communications strategies,
executing thought leadership practices and strengthening consumer
trust for Fortune 500 companies and fractional arms for global
agencies Digital HQ represents. Keidel
Martinez brings over 12 years of executive-level experience,
overseeing public relations and social media execution for some of
the largest full-service marketing agencies in Phoenix with clients including Bar-S Foods,
Arizona Lottery, Arizona Office of Tourism and Mayo Clinic. Prior
to joining Digital HQ, Martinez was Director of Communications at
PetSmart where she was the driving force behind the brand's
elevated public relations and social media exposure across multiple
media landscapes.
"A strong, modernized communications program is one that's
constantly evolving and working in tandem with digital efforts to
be strategically creative, courageous and confident in what you're
saying, who you're partnering with and where you're connecting,"
said Keidel Martinez. "I'm
tremendously excited to work alongside an esteemed group of
storytellers, creatives and strategists where we will continue to
challenge the status quo in communications."
Digital HQ is backed by a dedicated network of specialized
contractors, bringing best-in-class flexible marketing solutions to
brands that are rooted in quality, creativity and efficiency.
Digital HQ's communications division brings opportunity to
communications and public relations contractors seeking the
benefits of flexible contract work.
For more information on Digital HQ, services offered or how to
join the robust team, visit dgtlhq.com.
About Digital HQ:
Digital HQ is a marketing and
communications agency delivering cutting-edge campaigns and
scalable solutions that amplify awareness, accelerate growth and
captivate audiences for the brands and agencies they represent.
Founded in 2020 by social and digital leader, Hillary Applegate, Digital HQ's robust client
portfolio includes both nationally recognized brands and agencies
seeking a fractional marketing and communications department that
will unlock revenue through white labeled services. They create and
implement strategies that drive action, build authentic connections
and ultimately take brands to the next level across the digital
landscape. For more information on Digital HQ, visit
dgtlhq.com.
Media Contact:
Pamela Hubach
480-236-7012
380468@email4pr.com
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SOURCE Digital HQ