Mazda to Produce All-New CX-5 at Hofu Plant
13 March 2017 - 6:12AM
JCN Newswire (English)
Mazda Motor Corporation announced today that, starting from
November, it will produce the all-new Mazda CX-5 crossover SUV at
Hofu Plant in Yamaguchi prefecture in addition to the Hiroshima
Plant where it is currently produced. The move will help the
automaker respond quickly and flexibly to growing demand for SUVs
globally.
Mazda aims to create a production system that can respond flexibly
to changes in demand for crossover vehicles as it works to meet its
global sales goal of 1.65 million units, as laid out in its
Structural Reform Stage 2 medium-term business plan (covering the
period from fiscal year ending (FYE) March 2017 through FYE March
2019). In December last year the company began producing the Mazda
CX-3 subcompact crossover SUV at Hofu plant in addition to
Hiroshima Plant.
Launched domestically in February, the all-new CX-5 is already
proving popular. In approximately one month sales reached 16,639
units, about seven times the monthly target.
"As with the CX-3, starting production of the CX-5 at Hofu Plant as
well is part of our plan to build a production framework that gives
us more flexibility between plants and between models," said
Masatoshi Maruyama, Managing Executive Officer in charge of Global
Production. "We will do everything we can to get customers the
crossover vehicles they want as quickly as possible."
Mazda will continue its efforts to enrich people's lives through a
variety of touchpoints and become a brand with which customers feel
a strong emotional connection.
About Mazda
Mazda Motor Corporation (TSE:7261) started manufacturing tools in
1929 and soon branched out into production of trucks for commercial
use. In the early 1960s, Mazda launched its first passenger car
models and began developing rotary engines. Still headquartered in
Hiroshima in western Japan, Mazda today ranks as one of Japan's
leading automakers, and exports cars to the United States and
Europe for over 30 years. For more information, please visit
www.mazda.com
Source: Mazda
Contact:
Corporate Communications Division
Mazda Motor Corporation, Japan
+81-3-3508-5056 [Tokyo]
+81-82-282-5253 [Hiroshima]
mailto: media@mazda.co.jp
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