BURLINGAME, Calif.,
July 9, 2024 /PRNewswire/ -- The
global Mailer Packaging Market is estimated to be valued at
US$ 20.92 Bn in 2023 and is expected
to exhibit a CAGR of 19.9% over the forecast period 2024-2031, as
highlighted in a new report published by Coherent Market Insights.
Growing environmental concerns and sustainability initiatives,
packaging manufacturers and producers have started focusing more on
developing eco-friendly mailer packaging materials. Materials like
recycled paper, recycled plastic, compostable plastics are being
increasingly utilized for manufacturing mailers. Sustainable
packaging made from renewable and recycled content helps companies
meet their sustainability goals and appeal to the eco-conscious
consumers.
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Market Dynamics:
The growth of the mailer packaging market is being propelled by
the increasing e-commerce sales and rising demand for convenient
packaging from end-use industries. E-commerce sales have surged
significantly over the past few years owing to the growing
preference for online shopping among consumers. According to the
U.S. Department of Commerce, e-commerce sales in the U.S. reached
US$ 829.47 billion in 2021,
representing a 14.2% increase from 2020. Mailer packaging provides
safe, convenient, and sustainable packaging for various goods sold
online. Additionally, mailer packaging offers various advantages
such as affordability, ease of transportation, prevention of
product damage, and reusability which is boosting its demand from
industries such as electronics, food & beverages, cosmetics,
pharmaceuticals, and others.
Mailer Packaging Market Report Coverage
Report
Coverage
|
Details
|
Market Revenue in
2024
|
$20.92 billion
|
Estimated Value by
2031
|
$89.15 billion
|
Growth
Rate
|
Poised to grow at a
CAGR of 19.9%
|
Historical
Data
|
2019–2023
|
Forecast
Period
|
2024–2031
|
Forecast
Units
|
Value (USD
Million/Billion)
|
Report
Coverage
|
Revenue Forecast,
Competitive Landscape, Growth Factors, and Trends
|
Segments
Covered
|
By Type, By Material
Type, By End User, By Insulation
|
Geographies
Covered
|
North America, Europe,
Asia Pacific, and Rest of World
|
Growth
Drivers
|
- Evolving E-Commerce Landscape
- Sustainability Initiatives
|
Restraints &
Challenges
|
- Stringent government regulations on
packaging materials
- High capital investment
requirements
|
Market Trends:
Among the various types of mailer packaging, Kraft mailers are
gaining rising popularity in the market. Kraft mailers are durable,
biodegradable, and 100% recyclable. They provide excellent
protection for goods during transportation and warehousing. Kraft
mailers are available in various sizes and shapes to cater to
products of different sizes. Customized Kraft mailers decorated
with company logos are also gaining traction. Recently, compostable
mailers made from plant-based materials have also emerged as a
sustainable packaging trend. Further, innovations in mailing
materials such as antimicrobial coatings are being increasingly
incorporated by market players to provide extra protection against
microbes. Advances in printing and material technologies are
further expected to create new opportunities for players in the
mailer packaging market over the forecast period.
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Market Opportunities:
Cushioned mailers account for around 60% of the total mailer
packaging market share. They offer protection from impact and shock
during transit. Growing e-commerce and shipping activities have
fueled demand for cushioned mailers to safely package and transport
fragile items like electronics, medical equipment, glassware etc.
The cushioned mailers segment is expected to grow at a CAGR of
21.5% during the forecast period.
While cushioned mailers are preferred for fragile items,
non-cushioned mailers are suitable for packaging books, apparel,
food items and other non-fragile products. They are more affordable
compared to cushioned variants. Increase in small parcel and last
mile deliveries have supported growth of the non-cushioned mailers
segment which is projected to reach a market size of $8.52 billion by 2031.
Key Market Takeaways:
The global mailer packaging market size was valued at
US$ 20.92 billion in 2023. The market
is anticipated to witness a CAGR of 19.9% during the forecast
period 2024-2031, owing to robust growth in e-commerce and shipping
activities globally.
On the basis of type, the cushioned mailers segment is expected
to hold a dominant position, accounting for over 60% of the market
share owing to their importance in safe packaging of fragile items
during transport or shipping.
On the basis of material type, the plastic segment currently
dominates the market and is projected to grow at a CAGR of 21.7%
due to properties like durability, flexibility and moisture
resistance.
The e-commerce end user segment holds the largest share of over
45% of the global mailer packaging market due to rising online
shopping and need for effective packaging solutions.
By insulation, the insulated mailers segment holds majority
share and is anticipated to surpass a market valuation of
$15 billion by 2031 on account of
abilities to keep products fresh or undamaged during shipping.
Regionally, North America
currently dominates the global mailer packaging market with a share
of over 35%, owing to strong presence of e-commerce companies and
logistics infrastructure in the region.
Some of the leading players operating in the mailer packaging
market include Amcor, Crown Holdings, Oji Holdings, West Rock,
American Packaging Corporation, International Paper and others. Key
players are focusing on capacity expansions and new product
development to tap growing market opportunities.
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Recent Developments:
In September 2022, Mondi,
expressed that the company would present a range of sustainable
solutions for mailer packaging at the FASHPACK event.
In February 2022, Pregis EverTec
mailer received an independent certification of recyclability.
EverTec is a lightweight and cushioned paper mailers.
Market Segmentation:
By Product:
-
- Cushioned Mailers
- Non-cushioned Mailers
By Insulation:
By Material:
By End-Use:
-
- E-commerce
- Shipping & Logistics
- Manufacturing & Warehousing
By Region:
North America:
Latin America:
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Europe:
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
Asia Pacific:
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
Middle East:
- GCC Countries
- Israel
- Rest of Middle East
Africa:
- South Africa
- North Africa
- Central Africa
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exhibiting a compound annual growth rate (CAGR) of 5.1% from
2024 to 2031.
Retort Packaging Market: The retort packaging
market size is expected to reach US$ 64.76 Bn by 2030,
from US$ 35.43 Bn in 2023, at a CAGR
of 9% during the forecast period.
About Us:
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