NEW YORK, Oct. 5, 2015 /PRNewswire/ -- International
students have become an essential student body across many U.S.
campuses. How Master's Students Choose Institutions:
Research on International Student Segmentation is a
new report from the non-profit World Education Services. It
provides a lens into the institutional preferences of nearly 2,400
U.S.-bound international students seeking master's degrees.
The findings suggest that U.S. colleges and universities can
improve their recruitment and international enrollment by
understanding and recognizing key differences in international
students based on their home country, financial resources and the
unique value proposition of each university.
The report, the fourth in a series from World Education
Services, expands upon an international student segmentation
framework. Despite the growing importance of international master's
students in the U.S., there is little research about how
international students from different parts of the world, determine
which institutions to apply to and enroll. This WES report seeks to
fill a research gap by examining institutional attributes and
characteristics including school reputation, career prospects,
location and cost.
Key findings include:
- Nearly half (48 percent) of international master's students
reported that career prospects are the most important factor when
considering where to apply and enroll.
- Seventy-six percent of Chinese master's students chose private
institutions as "reach schools," while approximately 70 percent of
Indian master's students preferred public institutions.
- Fifty-four percent of master's students from Sub-Saharan Africa
have a budget of less than $20,000
per year for their studies, while 40 percent of Middle Eastern
master's students can afford more than $40,000.
The full report can be downloaded for free at
http://www.wes.org/ras/reports/
Access more WES research at www.wes.org/ras
About WES
World Education Services is a non-profit organization that
provides expert credential evaluation services and research-based
consulting on student mobility, international enrollment
management, and transnational education. With a staff
representing 37 nations and speaking over 40 languages, WES works
with more than 2,500 institutions in the U.S. and Canada.
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SOURCE World Education Services