Hydra Wins “Grooming Product of the Year” In 2024 Pet Innovation Awards
15 August 2024 - 1:06PM
The 2024 Pet Innovation Awards today announced that the Hydra Detox
Shampoo Set from Hydra, the Pet Society’s professional grooming
line, has been selected as “Grooming Product of the Year.” The Pet
Innovation Awards is an independent recognition platform
highlighting the most innovative companies, services, and products
in the highly competitive Pet care industry.
The Hydra Detox Shampoo Set is a product line designed to help
with detoxing and promoting healthy skin and coat on cats and dogs.
The certified vegan formula is infused with rich natural
ingredients that naturally detox the skin and hair, promoting
healthy and refreshed results. Together, the set thoroughly
cleanses and revitalizes hair and comes with a shampoo,
conditioner, cologne, and the Hydra Detox Purifying Mud.
The Hydra Detox Purifying Mud contains Activated Charcoal that
removes residues, impurities, and oiliness, preparing the coat for
shampooing and conditioning while also detoxifying and toning the
skin. This formula brightens the appearance of coats by removing
dirt and product build-up and should be used first.
The Hydra Detox Shampoo and Conditioner both contain
antioxidant-rich Matcha and Ginger Extracts. Ginger Extract
effectively cleanses and detoxifies the skin by eliminating excess
oil, dirt, and product buildup. It also improves skin circulation,
ensuring that essential nutrients and oxygen reach the coat
follicles for optimal health. Additionally, it draws out impurities
and excess oil, promoting healthy skin and a brilliant coat.
Meanwhile, Matcha Extract enhances elasticity and revitalizes and
balances oily skin. It improves skin firmness by promoting collagen
and elastin production, stimulating the skin for healthy coat
growth.
The Hydra Detox Conditioner also contains nourishing and
restorative Coconut Oil to promote lustrous shine and softness, and
deep conditioning and moisturization strengthen the coat to prevent
breakage and add shine and luster. It protects against heat damage
from dryers and reduces protein loss.
The Hydra Detox Cologne is a gentle and refreshing fragrance
with bright notes of citrus and bamboo, lavender and orange
blossom, warm honey and cedar.
“Our products are designed and produced in Sao Paulo, Brazil at
our privately owned facilities, utilizing some of the most
cutting-edge production technology and using only the finest salon
quality ingredients and packaging. We will always prioritize the
well-being of beloved pets, crafting products that mindfully
cleanse and nourish,” said Jeremy Stamper, Director of Sales and
Marketing for Pet Society USA. “This recognition from Pet
Innovation solidifies our commitment to providing the highest
quality grooming solutions. We’ll continue to do so with the
understanding that pets deserve the same care and consideration for
quality luxe skincare and self-care as their pet-parents.”
The mission of the annual Pet Innovation Awards Program is to
honor innovation and recognize the excellence, hard work and
success in a range of Pet Care industry categories, including
Apparel, Grooming & Cleaning, Food & Treats, Health,
Housing, Toys, Training, Retailers & Services and more. The
2024 Pet Innovation Awards attracted thousands of nominations from
around the world.
“We know the crucial role that grooming plays in maintaining the
health and well-being of our beloved cats and dogs by promoting
clean fur and skin. Proper bathing and conditioning can help to
prevent matting and tangling, reducing the risk of skin infections
and allowing for early detection of potential health issues,” said
Travis Grant, Managing Director, Independent Innovation Awards.
“Congratulations to Hydra by Pet Society. Their Detox Shampoo set
is our pick for ‘Grooming Product of the Year!’ It’s a one-stop
shop for skincare needs that nourish pets from the inside out!”
About The Pet Innovation
AwardsPart of Independent Innovation Awards organization,
a global market intelligence and recognition program within the
most competitive consumer categories, The Pet Innovation Awards
honors the most outstanding and innovative companies,
services, and products within the rapidly expanding pet care
industry. The Pet Innovation Awards provides public
recognition for achievements of pet care industry companies and
products including Apparel, Grooming & Cleaning, Food &
Treats, Health, Retailers & Services and more. For more
information visit: https://petinnovationawards.com.
About Hydra by Pet SocietyPet Society is a
Brazilian company, founded in 2004. Today, Pet Society is one of
the most recognized companies of hygiene, beauty, and animal health
products worldwide. Combining extensive knowledge of more than 30
years of experience in raw material sourcing and cosmetic
formulations. Pet Society offers exclusive, innovative, safe and
effective formulas. Hydra Professional by Pet Society is the
leading brand when it comes to innovation, high performance, and
excellent results. Our wide range of award-winning professional
products for dogs and cats are made with salon grade ingredients
and balanced formulas designed to meet the needs of professional
groomers worldwide.
Media Contact:Travis Grant Pet Innovation Awards
travis@petinnovationawards.com 949.667.4475