New Hobolite Iris small continuous LED light
for photographers inspires creativity through its vintage camera
design, unique optical modifiers, aperture ring and playful colored
gel filters.
NEW YORK, May 15, 2024 /PRNewswire/ -- Hobolite, a pioneer
in continuous LED lighting equipment for content creators,
announces the launch of its latest innovation, the Hobolite Iris.
The Hobolite Iris is a small portable continuous LED light for
photography and content creation that features optical modifiers
and colored gel filters that spark creativity and joy in the art of
visual storytelling. With its stylish retro camera design,
weather-resistant aluminum body and versatile optical modifiers -
including functioning aperture ring - this new bi-color portable
light elevates the artistic process through innovation and the
playfulness of creativity.
The Hobolite Iris stands out with its sleek IP54-rated aluminum
body, wrapped in an attractive vegan leatherette, making it an
ideal companion for both indoor and outdoor use. Its unique
aperture ring empowers photographers and content creators to adjust
from a focused beam to a wide glow, to light stories with precision
and style - anywhere and anytime.
The Iris features remarkable color accuracy, with a color range
from 2700K to 6500K and high CRI and TLCI ratings of 96+,
ensuring that colors are rendered true to life. With the
introduction of innovative optical modifiers, a magnetic accessory
system, and a built-in battery, the Iris further enhances the
experience of shaping moments with light, allowing for extended
creativity without the need for constant recharging.
"As creators, our journey begins within ourselves—embracing our
vision, our voice," states Helena
Bian, Founder and CEO of Hobolite. "With the new Hobolite
Iris, we empower creators to explore the magic of light and its
impact on the creative process. By aligning the aperture of our
lens with the iris of our artistic vision, we paint with the
integrity of our own inner light."
The new Hobolite Iris light is available in two kit options to
optimize creativity, right out of the box. The Iris Standard Kit
contains the Iris light, Adjustable Lens, Frosted Dome, USB cable,
V-Mount Plate and stylish protective pouch. The adjustable lens
offers versatility with a range from 20 degrees to 45 degrees,
complemented by enhanced brightness capabilities that provide a 6x
brightness boost for exceptional illumination.
The Iris Creator Kit comprises all the elements featured in the
Standard Kit, and features an Aperture Ring, Gel Filters, Magic
Lens, Fresnel Lens f/28mm, Adjustable Lens and Frosted Dome.
In addition to the Iris LED lighting kits, Hobolite has also
introduced accessory kits for photographers who require additional
sets of the modifiers and filters featured in the Creator Kit. Iris
Optical Modifier Kit comprises the Fresnel Lens F28mm, Aperture
Ring, Magic Lens and is priced at $99.00, while the Colored Gel Filter Essential
Pack comprises four gradient color gels inserts priced at
$59.00.
The Hobolite Iris Creator Kit and Standard Kit are priced at
$199.00 and $99.00 respectively and are available starting
May 24th at www.hobolite.com and
through authorized retailers.
About Hobolite:
Hobolite is a premium segment brand of
portable continuous LED lighting kits for photography, filmmaking
and content creation. Hobolite content creator lighting kits and
studio lights are designed with the intention to shine light on
creativity anytime, anywhere. With over 20 years of expertise in
the lighting industry through its parent company, AEC Lighting
Solutions, Hobolite has earned numerous awards for its innovative
design.
Crafted with a focus on both form and function, Hobolite's
lightweight and compact size make transportation and setup
effortless. Hobolite's retro design, reminiscent of vintage
cameras, adds an artistic touch to functionality. The ethos of
Hobolite is to empower creative expression by providing
professional studio lighting kits that improve productivity and
creativity. Hobolite believes your light can be powerful, strong,
and beautiful.
Hobolite products are available worldwide and online at
www.hobolite.com. For more information about Hobolite, follow the
brand on Instagram, Threads, Facebook and YouTube at @hobolite.
Media Contact:
Kiran Karnani
Vice President of Marketing
+1-708-232-3171
377644@email4pr.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/hobolite-debuts-the-iris-a-new-lens-on-light-302145802.html
SOURCE Hobolite