The trending body care brand releases new
product forms and more for the perfect summer routine
COPPELL,
Texas, July 9, 2024 /PRNewswire/ -- Tree Hut
is dropping the ultimate body care routine for the warm weather
season! From America's No. 1 Body Scrub brand comes a lineup of
fresh new products to level up your self-care game and transport
you to a total body care oasis. The vibrant collection features two
new product forms – a Fragrance Mist and an After Shave Serum –
plus extensions to the Glow Collection and new Body Scrub scents to
explore. Embrace the warmth and energy of summer with these
indulgent offerings, promising hydrated, smooth, and soft skin that
captures the essence of the season. Tree Hut's summer collection is
available now at Ulta and coming soon to Target and Walmart.
With scents that evoke the essence of summer, Tree Hut is adding
a delightful finishing touch to any self-care routine with a new
product form – Fragrance Mists – that come in the scents Moroccan
Rose, Pink Hibiscus, Dewy Daisy, and Aurora Nights. Perfect for
layering and designed to refresh and invigorate, each mist is
crafted with an ultra-light level of hydration and an alcohol-free
formula to help prevent dryness. Infused with Glycerin, a natural
humectant known for drawing moisture into the skin, these mists
hydrate and condition. The collection features three delicate
floral scents and one cozy, sweet scent, providing a light and
long-lasting fragrance perfect for warm summer days.
While we may be itching to hit the pool or beach this summer,
Tree Hut has also developed a new product to keep post-shave
itching and irritation at bay. Introducing the brand-new Tree Hut
After Shave Serum, designed to moisturize and prevent skin
irritation in sensitive areas. Available in lightly scented
offerings of Coco Colada, Watermelon and Moroccan Rose, these
serums will soothe skin post-shave to help consumers' skin look and
feel good. The After Shave Serums are made with Salicylic and
Lactic Acid, which help smooth and renew the skin surface to reduce
the appearance of ingrown hairs and rough texture, combined with
Tea Tree Oil to soothe skin by reducing the look and feel of
irritation. Moroccan Rose and Watermelon are available exclusively
at Ulta while Coco Colada is available at Ulta and on Amazon.
"Summer is all about feeling free, showing your skin and
embracing your glow and our latest offering is designed to do just
that," said Associate Director of Marketing, Hazel Smith. "Fragrance mist has been the most
requested item by our community and we're excited to launch
Fragrance Mist for our fans to extend their scent-layered self-care
routine. We're also excited for another addition to our line-up,
After Shave Serum! It's so great to use after our coveted Shave Oil
to soothe, smooth and hydrate skin for longer-lasting shave
results. With the continued buzz around our brand on social media,
we're excited to see how our community incorporates these new
products into their summer self-care routines, helping them to glow
head to toe and feel confident all season long."
To keep consumers looking and feeling radiant, the brand has
also expanded its Glow Collection! Highlighting the signature Glow
scents – Ocean Glow, Moonlight Glow and Tropic Glow, the extension
includes Tropic Glow Mini Sparkling Gel Wash (Ulta and Target
Exclusive), Moonlight Glow Sparkling Gel Wash (Target Exclusive),
Ocean Glow Moisturizing Shave Oil (Ulta Exclusive) and Moonlight
Glow Moisturizing Shave Oil (Target Exclusive). Plus, an Ocean Glow
Hydrating Mist (Ulta Exclusive), formulated to hydrate and
moisturize skin in a refreshing marine fragrance that renews your
spirit for a luminous glow.
Additional New Launches from Tree Hut:
- Foaming Gel Wash
- Start each shower with a refreshing lather that's made with
nourishing Shea Butter and a
Hydrating Oil Complex that features Avocado, Kiwi and Orange Oils
that have skin-brightening antioxidants and natural
moisturizers.
- New Full-Size Wash: Passionfruit Sol available exclusively
in-store and online at Walmart.
- New Mini Washes: Moroccan Rose, Vanilla, Coco Colada.
- Shea Sugar Scrubs
- The viral Tree Hut Shea Sugar Scrub gently exfoliates dry skin
to reveal glowing, hydrated skin. Infused with Real Sugar, to
effectively polish skin, Shea Butter
and six Natural Oils to deeply moisturize, balance, and soften skin
while helping to promote elasticity and a healthy glow.
- Available now in Tangerine, Aurora Nights and Raspberry
Fizz.
- Body Lotion
- Experience amplified hydration post-exfoliation every day.
Packed with Ceramides, Squalane, and their unique Fruit Oil
Complex, this powerhouse lotion helps hydrate and strengthen skin
for glowing results.
- Available now in Dewy Daisy exclusively in-store and
online Ulta.
Tree Hut products are paraben-free, vegan, cruelty-free,
sulfate-free, do not contain formaldehyde donors and are made in
the USA. Discover new items
available now in-store and online at Ulta with more arriving soon
to Target and Walmart in the coming weeks.
About Tree Hut
Tree Hut believes that everyone deserves to take time in their
day to feel good. The family-owned brand still produces out of
Coppell, TX and has spent twenty
years making high-quality skin and body care at an affordable
price. The now global Tree Hut brand has grown to include body,
shave, face and lip collections, known for delicious scents, bright
packaging and premium ingredients. With an uplifting, inclusive
approach to self-care, Tree Hut has built its brand largely via
word of mouth, with customers and beauty influencers alike
passionately sharing their favorite products and avidly
anticipating seasonal launches.
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SOURCE Tree Hut